Fuse

We provide marketing & commercial services for brands & rights holders. Merge Sport is available to buy on Amazon now

[Fuse @Fuse_Agency]

This week there will be 60 Fusers running the Pinners 5km around Battersea park for an incredible cause.

As part of taking part & attending the Fuse Pinners 5km we will be raising money for the The Royal Marsden Cancer Charity; a charity close to the heart of Fuse.

[Fuse @Fuse_Agency]

The countdown to the next Women’s World Cup Champions continues…

Exits have never been more eventful than this year’s #FIFAWomensWorldCup2023

Six of the top 10 powerhouses are all OUT!

#socialmedia #insights #data #womensworldcup #sociallistening #football #mentions

[System1 @System1Research]

Sport is one of the few, guaranteed mass media moments left on mainstream TV. That's why System1 and @Fuse_Agency recently released research on how to make the most of sport sponsorship. Download a glimpse here: https://t.co/LA6iomHODF

[Fuse @Fuse_Agency]

Today we celebrated the incredible summer of women's sport with a specialist panel💬

Alongside our very own Olivia, Beth and Monica, Fuse welcomed @dralibowes and @karendobres to discuss the progression and future of women's sport

#womensworldcup #netballworldcup #thehundred

[Fuse @Fuse_Agency]

Continuing our "A Look Inside The FIFA Women's World Cup Series" our focus shifts to Colombia vs Germany.

Caicedo (18) scores Goal Of The Tournament contender before Vanegas goes on to score a 97th-min winner as Germany lose a WWC group game for the fist time since 1995!!

#WWC

[Fuse @Fuse_Agency]

https://t.co/1xCToD7Tpl

[Fuse @Fuse_Agency]

Across rights investments + activation, sport sponsorship is estimated to be a $100B industry.

While seemingly the resources to quantify effectiveness and inform how it really works have been lacking– until now

We call this The Sport Dividend

#sportssponsorship

[Fuse @Fuse_Agency]

The FIFA Women's World Cup is fully underway and the opening week drove 1.75x more social mentions than 2019 tournament!

Over the course of the tournament we will be deep diving into the stats bringing you all those juicy bits of data!

#womensworldcup #fifawomensworldcup

[Fuse @Fuse_Agency]

Now the heads have cleared we wanted to reflect on another incredible #Glasto with @vodafoneuk!

In 3 months we successfully delivered:

Connect & Charge tent🔋
The Official Glastonbury 23 App📱
Vodafone Retreat❤️
500 person guest programme🎫

See you in the fields for '24! 🎪

[Fuse @Fuse_Agency]

After their fantastic treble-winning season, @ManCity held a fan filled parade, with over 100,000 people!

Alongside @NissanUK Fuse brought the party with a bespoke Ariya with the help of rally driver Chris Ingram and Capital Manchester's very own WingMan as the MC for the day🚘

[Fuse @Fuse_Agency]

Rocket Man is flying high! 🚀

Highest Glasto Viewership in 4 years ✅
20% increase from 2022 ✅
11.3 million Elton viewers ✅
Peak viewership increase of 209% ✅

#glastonbury #eltonjohn #data #insights #analytics #sociallistening

[Fuse @Fuse_Agency]

What a couple of months it has been for our UEFA partner teams 🔥

Istanbul✅
Prague ✅
Eindhoven ✅
Budapest ✅

4 Cities. 4 Finals. Great Memories.

#football #istanbul #prague #budapest #eindhoven #uefa #championsleague #europaleague #womenschampionsleague #conferenceleague

[Fuse @Fuse_Agency]

We’ve been keeping this one under our hats for weeks, but we’re incredibly excited to announce @GoogleUK Pixel partnership with the @FA @england and @lionesses as Mobile Phone and Earbuds partner, across both the men’s and women’s senior teams.

#england #lionesses🦁

[Fuse @Fuse_Agency]

Congratulations to our client @PepsiCo, a proud partner of the @ChampionsLeague since 2015, who last week announced the extension of its partnership for another 3 years, until June 2027, further strengthening its presence across the football landscape

#championsleague #pepsi

[Fuse @Fuse_Agency]

We are SO excited to announce our client @rockstarenergyuki new partnership with the UK’s biggest grime artist, @stormzy to deliver a revolutionary digital in-app concert experience!

Premiered live on Spotify at 5pm on July 21st. 🎤

#stormzy #rockstar #pressplay #music

[Fuse @Fuse_Agency]

As many of the Fuse Vodafone team hit the fields of #Glastonbury23 we wanted to celebrate the recent announcement that Vodafone have extended their partnership with @WelshRugbyUnion to Men’s Rugby supporting performance, player welfare and fan passion through Vodafone tech 🏉

[Fuse @Fuse_Agency]

With just five weeks before the Women’s World Cup kicks off in Australia and New Zealand, Account Director, Joe Pridmore speaks to @CityAM around FIFA finally reaching a deal with the European Broadcasting Union 📺

https://t.co/64LT8Y6WgL

#tv #broadcastrights #womensworldcup

[Fuse @Fuse_Agency]

As Cannes Lions '23 kicks off today, Fuse CEO Lou Johnson spoke to
@advertisingweek
to share her thoughts on what to expect from a packed and insightful agenda across the week 🦁

@Cannes_Lions
#creativity #marketing #cannes #Advertising

[Fuse @Fuse_Agency]

Winning the Treble at the UEFA Champions League Final has to increase your fans right?

Fuse Data + Insights team took a deeper dive into fandom, conversation and engagement around the event 📈

#data #socialmediamarketing #football #fanengagement #fandom

[Fuse @Fuse_Agency]

Olá @Anitta ! 🇧🇷🎤

This week saw our partners @pepsiglobal announce that Brazilian global pop super star, @Anitta, will co-headline the 2023 UEFA @championsleague final Kick Off Show by Pepsi, joining @burnaboy

✨Tune in on June 10 at 7:45pm BST ✨

#championsleague #pepsi