FutureBrand London

All things London from @FutureBrand. We future-proof brands so businesses grow even when times change.

[FutureBrand London @FutureBrandLDN]

'Travel industry opportunities amid the environmental backlash' by Pippa Nordberg, Strategy Director - FutureBrand London in ChiefSustainabilityOfficer.

Read now: https://t.co/TrWHQjs8P4

#Sustainability

[FutureBrand London @FutureBrandLDN]

The secret of Sosandar’s success is its “deft understanding of its consumer base”, especially in today’s tough retail climate according to Suzanne Blake, Global Marketing Director - FutureBrand

https://t.co/vrW3UQGKxP

[FutureBrand London @FutureBrandLDN]

"There is only so far you can take consumers with an ethos and approach built around absence and avoidance." James Withey - Head of Strategy FutureBrand London @Campaignmag

https://t.co/P2H4fyPN6p

[FutureBrand London @FutureBrandLDN]

Futurebrand London and Coutts have been shortlisted for the Transform Europe Awards in the Best visual identity from the financial services sector and Best external stakeholder relations during a brand development project categories.

Read now: https://t.co/ztYD8Dlkqq

#Awards

[FutureBrand London @FutureBrandLDN]

As Ted Baker's lenders call in advisors to undertake an urgent assessment of the beleaguered retail chain's prospects we discuss why the British fashion brand fell out of favour in @FortuneMagazine

https://t.co/5lzlKC09eX

[FutureBrand London @FutureBrandLDN]

"Ask these questions: what really turns people on when shopping, what benefits are they really looking for, and what will make them feel good about a purchase?" - Pippa Nordberg, Strategy Director - FutureBrand London

Full story: https://t.co/fGXjP4fEvL

[FutureBrand London @FutureBrandLDN]

“M&S is certainly late to the game in tapping into athleisure – the aforementioned Ivy Park got there years ago." - James Withey, Head of Strategy - FutureBrand London.

Full story: https://t.co/Ht1jJQcHq5

[FutureBrand London @FutureBrandLDN]

"Branding should always be done with longevity in mind." - Daniela Meloni, Design Director - FutureBrand London

Full Story: https://t.co/zAiMfkPC5U