GTB

We create ideas that inspire people to act.

[WPP @WPP]

.@WPP is proud to ride with @Ford for 80 years.

We’re honouring today’s anniversary by sharing one of our first pieces of work together 👇

[GTB @GTB_Tweets]

Your Ford is more than a form of transportation, it’s where life happens. LISTEN WISELY, our latest campaign for the Southeast @Ford Motor Company dealers, introduces the all-new 2023 Escape and tells the story of how one woman receives just what she needs to crush the day.

[GTB @GTB_Tweets]

We can accomplish great things by working together. “Unidos Stronger” is our latest work with California @Ford Dealers, aiming to increase Hispanic market share performance in the state through a story of family strength. #GTBatWork

[GTB @GTB_Tweets]

More on the Detroit Experience Studio: DES is a free 10-week immersive program for Detroit’s Black and brown high school students to explore creative careers and build skills in marketing, advertising and design via an experiential curriculum.

[GTB @GTB_Tweets]

Congratulations to the Detroit Experience Studio for winning the DE&I Student Program category at @AAFNational #MosaicAwards. GTB is a proud partner to this incredible program. https://t.co/EBhjDPyba0

[WPP @WPP]

.@WPP's Rob Reilly on creativity, collaboration and world-changing work in conversation with @LBBOnline👇

https://t.co/246k3NglcH

[GTB @GTB_Tweets]

GTB Studio is a DIY video production platform that allows Dealers to utilize National and Regional produced assets for marketing at Tier-3. Learn more: https://t.co/6FlHzpEq1X

[GTB @GTB_Tweets]

This week at the 2023 Ford Grassroots Dealer Meetings, @WPP Ford North America Chief Business Officer – Regional Client Lead Beau Smith and the GTB team debuted GTB Studio.

[GTB @GTB_Tweets]

We’re thrilled to welcome Danylo Kryvorotov (@danylokry) to the GTB team! He is working with our creative department as our copywriting intern.

[GTB @GTB_Tweets]

“The Key to Survival,” a series of commercials that mimic survival shows created in partnership with Northwest @Ford Dealers, won Silver in the Regional TV category at The @TellyAwards! Congratulations to our clients and team. https://t.co/WuOefpvj2M

[GTB @GTB_Tweets]

After ten weeks of dedication and commitment, 18 students in the second class of the Detroit Experience Studio (DES) have successfully completed the program! A graduation celebration was recently held to recognize these amazing students' accomplishments. #WPPRacialEquityProgramme

[GTB @GTB_Tweets]

The Key to Survival — Ford Explorer SUV

[GTB @GTB_Tweets]

In our latest work for Pacific Northwest @Ford dealers, we created a series of commercials that portray people who initially seem like they’re in peril, but can easily escape to civilization with “The Key to Survival” — their Ford parked nearby. #GTBatWork https://t.co/lRabZdyKgW

[GTB @GTB_Tweets]

The Key to Survival — Ford F-150 Truck

[GTB @GTB_Tweets]

Bear tracks, distant animal howls, and the need for shelter are all common themes in “survival" reality shows. These storylines got a twist in our latest campaign for @Ford dealers in the PNW. Learn more about the work, which is an @adage Editor’s Pick. https://t.co/TzbZNJtSgl

[Dan Goldgeier @DanGoldgeier]

Thanks to @nudd and @adage for highlighting our new @Ford campaign! @GTB_Tweets

[Ad Age @adage]

If you’re addicted to watching people freak out alone in the wild, you’ll get a kick out of GTB’s new campaign for Ford dealers in the Pacific Northwest. https://t.co/ntxNbnx5cb

[GTB @GTB_Tweets]

👏👏👏

[VMLY&R @VMLYR]

Recognition like no. 2 on @adage A-List is only possible with teamwork and trust. So, thanks to our VMLY&Rers and client partners around the world. Together, we create connected brands that live in people’s lives. #WeAreVMLYR #AdAgeAList https://t.co/nAWn191iv2

[GTB @GTB_Tweets]

Thank you, Veterans.