Gareth Shanthikumar

Here for Digital Marketing Yew!

[Gareth Shanthikumar @GarethShan11]

According to @LeadentSolution, 'Digital Platforms are blurring traditional marketing boundaries, and driving business model disruption.'

The #future really is here and we must be prepared as we enter this new wave of digital.

#udubmktg9 #futureisnow #DigitalMarketing

[Service Talk from Leadent Digital @askleadent]

#Digital platforms are driving business model disruption, causing changes in #marketing, #finance, #innovation, #operations and #strategy. The increased uptake of cloud and on-demand services has eliminated traditional market entry barriers. https://t.co/4iU270BRiJ

[Gareth Shanthikumar @GarethShan11]

Are you a Digital Native, Alien, Immigrant or Integrator?
Take a look at @socialmedia2day's article by @ira9201 on the 4 main digital archetypes, and see which one best describes you?

https://t.co/55jaP3mJDL

#udubmktg9 #archetypes #DigitalMarketing

[Gareth Shanthikumar @GarethShan11]

'Click Here' to see more!
31 Call To Action examples you can't help but click. See which one works best for you?

https://t.co/slmbOtIj0B via @HubSpot @bleaning

#udubmktg9 #CTA #DigitalMarketing

[Gareth Shanthikumar @GarethShan11]

Still think social media marketing is just a phase? You might want to reconsider...
@Forbes article by @jaysondemers outlines the top 10 benefits of social media marketing and why it is crucial for any business in the modern day

https://t.co/sehcQpgopf

#udubmktg9 #SocialMedia

[Gareth Shanthikumar @GarethShan11]

With so much data, how can you tell if your social media campaign is actually bringing you revenue?
@marketo's blog shows us how to measure #ROI through our web analytics platforms, and how we can improve the stats.

https://t.co/NRgeALywUZ

#udubmktg9 #Data #DigitalMarketing

[Gareth Shanthikumar @GarethShan11]

Not sure on whether your social media campaign is actually helping?
@SproutSocial gives the top 8 #socialmedia analytics tools that help you stay on top of your data collection without breaking the bank

#udubmktg9 #socialmedia #data #marketresearch

https://t.co/lgqMtZszer

[Gareth Shanthikumar @GarethShan11]

According to @TheSocialReport - @instagram "posts with a tagged location result in 79% higher engagement than posts without."
Adding a location to your business can enhance your revenue and create greater awareness

https://t.co/55RYTMrN2C

#udubmktg9 #locationtagging #SEO

[Gareth Shanthikumar @GarethShan11]

@marginmedia explains why 'checking-in' on Facebook leads to greater exposure for your business, and how customers can benefit too!
Also discussed are the top 10 most checked-in places in Australia - No. 1 is @qantas Club

https://t.co/tdzpoyctqv

#udubmktg9 #checkin #Facebook

[Gareth Shanthikumar @GarethShan11]

Take a look at how the @USArmy are considering using Augmented Reality initiatives to help with combat and operations to make their job easier and more efficient!

https://t.co/z3t31gtpFy

#udubmktg9 #AugmentedReality #combat #future

[Gareth Shanthikumar @GarethShan11]

I never knew my campus looked this good!
@uwanews's 'most instagrammable spots' campaign was a huge success, breaking traditional barriers of marketing to get students more engaged with the campus & show an appreciation of its unique beauty

#udubmktg9 #doitforthegram #aesthetic

[Gareth Shanthikumar @GarethShan11]

@jaysondemers from @Forbes tells us the hard truths about social media marketing. The one that surprised me was that how sometimes you have to be at the right time at the right place to be successful

https://t.co/tKW3cnBvIV

#udubmktg9 #LUCKY #Trending #SocialMedia

[Gareth Shanthikumar @GarethShan11]

#newsjacking at its finest.
@Oreo was able to create a new form of content marketing by leveraging trending news of the Super Bowl black-out in 2013 to elevate their brand. This tweet was retweeted over 15,000 times with 6,200 favourites

#udubmktg9 #contentmarketing #PROMOTION

[Gareth Shanthikumar @GarethShan11]

Stuck on new ways to create content for your organisation? Check out @LYFEMarketing's article for ideas on how to add value through content, and which channels are the most successful

https://t.co/2gp5YC93nO

#udubmkgt9 #contentmarketing #Blog

[Gareth Shanthikumar @GarethShan11]

'#Contentmarketing is educational. It’s not about the products the company sells', says @MicheleLinn.

Content marketing is not about the brand or your products. It’s about your audience. What do they care about?

https://t.co/DrRanmgrXw via @CMIContent

#udubmktg9 #engagement

[Gareth Shanthikumar @GarethShan11]

@Medium's article written by @shane_barker explains why creating buyer personas is crucial in targeting the right customers and ensuring they hear your message, particularly in today's advertising-heavy age.

https://t.co/1LWYO2jmrq

#udubmktg9 #standout #digitalmarketing

[Gareth Shanthikumar @GarethShan11]

@Econsultancy @innocentdrinks @OldSpice @paddypower @innocentdrinks for sure!

[Gareth Shanthikumar @GarethShan11]

What do the brands @innocentdrinks, @OldSpice & @paddypower all have in common? @Econsultancy's blog demonstrates how these brands successfully used 'Brand Voice' to uniquely shape their brand message

https://t.co/WbhcapL1qR

#udubmktg9 #DigitalMarketing #brandgoals

[Gareth Shanthikumar @GarethShan11]

@BryanElliott's show 'Behind the Brand' provides a quick explanation of the difference between outbound & inbound marketing. How do marketers find ways to make advertising a part of daily life?

https://t.co/hAzmHUptU0 via @YouTube

#udubmktg9 #DigitalTransformation #whatsnext

[Gareth Shanthikumar @GarethShan11]

@jaysondemers explains how to execute a converged media content strategy and why the traditional siloed approach isn't enough to keep up with the digital era via @forbes

https://t.co/g3l9D0RCuF

#udubmktg9 #DigitalMarketing #MediaMatters

[Gareth Shanthikumar @GarethShan11]

Got an idea for an exciting new project, but don't have the funds to start it? Why not get it kickstarted?
@kickstarter can help your dreams become reality through their global crowdfunding platform!

https://t.co/kfz5hRMBio

#Gofundme #udubmktg9 #udubmktg #crowdfunding