George Leff

Fitness junkie, Father of two, husband of one. Views are my own.

[NHL @NHL]

Singing O Canada loud and proud after winning the #4Nations Face-Off. 🇨🇦

What a feeling.

[JM Alvarez-Pallete @jmalvpal]

If you love your work and enjoy it, you’re already a success. / via @ValaAfshar

[NASA @NASA]

Representing the @csa_asc on #Artemis II to the Moon is @Astro_Jeremy, from London, Ontario.

Jeremy Hansen was a fighter pilot before joining CSA, and currently works with NASA on astronaut training and mission operations. This will be Hansen’s first mission in space.

[Basis @basisglobaltech]

Need help building a strategy for the metaverse? Here are 8 steps you can start with 👇 https://t.co/39brWAByAr

[Basis @basisglobaltech]

Although the CTV landscape is evolving, advertisers will still need to plan, target, and measure around the industry's fragmentation for effective CTV ad campaigns. Check out our latest best practices on the most effective ways to do these here 👇 https://t.co/CyrAbBXSvW

[Breakfast Television @breakfasttv]

Former Mississauga Mayor Hazel McCallion has been reappointed to the Greater Toronto Airports Authority board of directors. She is 101 years old and is signed on for a three-year term.

📸: The Canadian Press

[Basis @basisglobaltech]

Managing marketing campaigns has never been so complex. The solution? Omni-channel advertising platforms that connect programmatic, site direct, search, social, and connected TV via one centralized ecosystem. Learn more here: https://t.co/1rxfoizM80

[Basis @basisglobaltech]

What's the right audio channel for you and your target audience? We took a closer look at traditional radio, digital radio, podcast, and audio on social media for you here: https://t.co/1kvhl2Beg6 🎧

[Basis @basisglobaltech]

Martin Crawford leads the first fireside chat of @BrandInnovators' Marketing Innovation #BISummit with The Walt Disney Company's Ashley Cartwright on 3/11 at 10:05 AM CST. RSVP here➡️ https://t.co/MgmKR3mEQh

[Basis @basisglobaltech]

Join us for our webinar on March 30 as Cedar Milazzo @cedarmil, CEO & Founder of @WeAreNoblMedia, details how marketers can avoid misinformation and propaganda while positioning their brands responsibly. Register today: https://t.co/O6ouWzKEeZ

[Basis @basisglobaltech]

Where higher education once relied on in-person facilities and offerings pre-pandemic, they'll now have to find ways to advertise their services to an increasingly virtual world. Keep reading ➡️ https://t.co/ak8qijKPuX.

[Basis @basisglobaltech]

Like programmatic advertising itself, bid shading is a great example of automation at work. By automatically optimizing bids, bid shading saves brands money and frees up media planners’ valuable working hours. Interested? Read more about it here: https://t.co/ZTzhwdtxT4

[Basis @basisglobaltech]

From advertising regulations to reframing stigmas, cannabis marketing can be challenging yet still filled with opportunities. This month's episode features @GetEnlightenTV's Chief Digital Officer, Sam Hollander @shmuls87. Listen in here: https://t.co/BmqLd7xoqO

[John Tory @JohnTory]

As shocking events unfold in Ukraine, I stand in solidarity and in sorrow with my friends in Toronto's wonderful Ukrainian community and with the people of Ukraine.

[Basis @basisglobaltech]

If 2020 was the year of uncertainty, then 2021 was all about the rebound. 2022, however, is the year programmatic advertising returns to focusing on new growth and opportunities. What trends should you be aware of? We pinpointed 7 of them🎯 https://t.co/2rbPaONFkH

[Hockey Canada @HockeyCanada]

GOLDEN AGAIN!!!!! 🇨🇦🥇

#TeamCanada | #Beijing2022

[Basis @basisglobaltech]

Topics API—Google's latest identity solution toy in their Privacy Sandbox has everyone talking. What does this mean for the advertising industry? From the upsides to the downsides, here are our takeaways ✍️ ➡️ https://t.co/NERgmrmlGO #TopicsAPI

[lisaleff🇨🇦 @lisaleff71]

Always so proud of this team @UHN @AltumHealth #BellLetsTalk
Let's keep talking, but more importantly keep listening.

[Basis @basisglobaltech]

This past week, Basis Technologies sponsored @dnirecruiting in Toronto, a recruiting event that focuses on addressing D&I initiative and building on existing equitable hiring practices.

[Basis @basisglobaltech]

Change is constant—stay ahead of the curve by knowing what to watch for 2022. We're talking cookieless clarity, DeFi, hybrid reality, and your brand's heartbeat 📢 You can find it all here 👉 https://t.co/BmYlNqk72q