Gina Cui

Assistant Professor of Marketing | Adventurer | reader | professional foodie | consumer researcher | Experimentalist | Human. Find me on LinkedIn

[Gina Cui @Gina_Cui]

Your brand spent 30 years building #loyalty. An #AI shopping agent will re-decide in 30ms.

What survives when your customer is an #algorithm?
We’re editing a @BizHorizons special issue to find out. Submissions close Sept 1.

https://t.co/MyRhp9spQJ

[Gina Cui @Gina_Cui]

Western #AI firms are racing to build the smartest model. Chinese AI firms are racing to own your daily routine. Who wins?
New in @HarvardBiz with @MRPVANESCH and Jan Kietzmann @OpenAI @AnthropicAI @AlibabaGroup
@CCUChanticleers
https://t.co/BCkTNQ81sO

[Gina Cui @Gina_Cui]

Our second @HarvardBiz article just dropped — "Beware the Agentic Convergence Trap." with @MRPVANESCH and Stewart Black.

Competing AIs trained on the same data reach the same #strategies. No coordination needed. Is your #AI your advantage — or everyone's?
https://t.co/QvOW21XYt1

[Gina Cui @Gina_Cui]

What if AI doesn't replace salesperson creativity — it just reshapes it?

Our new paper says the real question isn't whether to adopt AI, but how you design the system around it.
#GenerativeAI #B2BSales #AIinSales #FutureOfWork

https://t.co/g8x1fE9WWH

[Gina Cui @Gina_Cui]

Why Americans are buying $22 smoothies despite feeling terrible about the economy?
New piece w/@MRPVANESCH
https://t.co/U2I3WrJWzE via @ConversationUS

[Corey Ganim @coreyganim]

https://t.co/5PXVu4D7bL

[Gina Cui @Gina_Cui]

OpenAI slipped shopping into 800 million ChatGPT users’ chats − here’s why that matters.

Check out our latest article, co-authored with @MRPVANESCH).

https://t.co/IpSZFTMzi6 via @ConversationUS @ericsmalley

[Gina Cui @Gina_Cui]

🤖What happens to our digital selves when we're gone? Our new piece (@MRPVANESCH) in @ConversationUS explores how AI redefines death and memory in the digital age. Join the conversation:https://t.co/SNw81l2OUL #AI #DigitalLegacy #DigitalImmortality @ericsmalley @CCUChanticleers

[Gina Cui @Gina_Cui]

@JohnHolbein1 Such an ingenious idea! 🤣

[Jay Van Bavel, PhD @jayvanbavel]

Many fields—including psychology, sociology, communications, political science, and computer science— use computational methods to analyze text data.
We find that the all versions of #GPT are capable of accurately detecting various psychological constructs in text across 12 languages,
Using simple prompts and no additional training data. GPT thus overcomes the limitations present in existing text analysis methods.
For instance, GPT (r = 0.59 to 0.77) performed much better than dictionaries (r = 0.20 to 0.30) at detecting psychological constructs.
GPT is also effective in several lesser-spoken languages.
https://t.co/ANrBkbI94I

Led by @steverathje2 & @DanMirea4 along with @sucholutsky @RajaMarjieh @CRobertson500

[Hallgeir Sjåstad @H_Sjastad]

Interesting new working paper by Benjamin Enke, discussing the recent and ongoing "cognitive turn" in behavioral economics.

The proposal of five unifying categories of cognitive simplification strategies has broad relevance, also for psychology.
https://t.co/WZz46TDujR

[Gina Cui @Gina_Cui]

@PaoloCrosetto So well said - if it’s easily gameable, it’s useless as a metric.

[Gina Cui @Gina_Cui]

@maxhkw Fascinating read!

[Gina Cui @Gina_Cui]

@ThePhDPlace Thanks for your diligent revision and I’m now satisfied with your work being published.

[Gina Cui @Gina_Cui]

@jayvanbavel @UN @UNDESASocial @vanbavellab That’s awesome! Looking forward to it!

[Gina Cui @Gina_Cui]

@sokolo8a That’s gold!!!

[Jay Van Bavel, PhD @jayvanbavel]

Although much of human morality evolved in an environment of small group living, almost 6 billion people use the internet in the modern era.
We argue that the technological transformation has created an entirely new ecosystem that is often mismatched with our evolved adaptations for social living.
We discuss how evolved responses to moral transgressions, such as compassion for victims of transgressions and punishment of transgressors, are disrupted by two main features of the online context.
1) the scale of the internet exposes us to an unnaturally large quantity of extreme moral content, causing compassion fatigue and increasing public shaming.
2) the physical and psychological distance between moral actors online can lead to ineffective collective action and virtue signaling.
led by @CRobertson500 @azimshariff
https://t.co/Uh6EB1eGPY

[Jay Van Bavel, PhD @jayvanbavel]

Our new paper @PNASNexus provides a state-of-the-art interdisciplinary overview of the potential impacts of generative AI on (mis)information and three domains: work, education, and healthcare: https://t.co/EnJeqA6AWT
Our goal is to highlight how generative AI could worsen existing inequalities while illuminating how AI may help mitigate pervasive social problems

[Gina Cui @Gina_Cui]

@KateBour Meaningless repetition and thinking it’s going to increase recall and awareness

[Gina Cui @Gina_Cui]

The most brilliant mind in this world..my favorite book on my shelf.. a true thinker/leader who inspired me to go into academia. Today is a sad day.

[Richard H Thaler @R_Thaler]

I was so lucky to be able to have Danny Kahneman as a best friend and collaborator for decades. He usually ended our conversations with "to be continued..." but I now have to simulate his part which is impossible. My favorite image of us "working".