Cool course dispatch🎙🎧: @Spotify and @nyu_journalism have teamed up to provide students with a comprehensive overview of podcasting. By the end of the course, students produce a three-minute show pitch.
Ch20&21: It's effective to build a real relationship with individual reporters by interacting with them on Twitter or comment their blogs. To pitch media, newsjacking can whether provide additional info for interesting stories or push messages quickly. #NYUDigitalMarketing
It is so smart to use the phase of the moon as a resonant character for people to share the half-circle shape of a taco! #NYUDigitalMarketing Taco Bell turns the moon into a billboard for its first global campaign https://t.co/SxBE00fVyv via @marketingdive
Ch18&19: Companies should evolve their media communication strategy. Because instead of journalists, Nowadays, the media speak directly to customers. Companies' newsroom is not only for media but more for their customers. #NYUDigitalMarketing
@XuanyuChen22 Agree, an attractive video would deliver the company's idea to clients easier and deeper. People can definitely remember interesting video content compare to just text. #NYUDigitalMarketing
It's so smart to use Clubhouse chats to get people's comments straightforwardly! I believe IHOP would get very creative content. #NYUDigitalMarketing IHOP serves sizzling bacon sounds on Clubhouse in new menu item's rollout https://t.co/aheGEWimH8 via @marketingdive
Ch17: Marketing videos are using to tell stories that can’t be told properly through text alone. It is important to attract clients in a matter of seconds by whether touching their heartstrings, make them laugh, or rousing them to action. #NYUDigitalMarketing
@ErdeljanMarija Covid-19 truly gave companies like Airbnb a thump. A outstanding social media marketing would become the lifeline for them. #NYUDigitalMarketing
@Doris_cuttie Yes yes yes, the picture is the most efficient way to deliver messages to customers. It only cost one second for people to understand what the post is trying to say. #NYUDigitalMarketing
In Opinion
"DMX forced his audience to listen and contend with a life marked by suffering as much as success. He was the spiritual heir to Tupac: a sensitive, tearful gangsta figure — tragic, yet supernaturally charismatic," Tirhakah Love writes. https://t.co/zS3TmLZWYo
Ch15&16: It's necessary for a company to follow the ethic codes when blogging. When using photographs doing marketing, an original photo is a great way to attract buyers. #NYUDigitalMarketing