Michael Cobb

Here to feed my curiosity

[Michael Cobb @GoMikeCobb]

@TomChivers Nuclear energy needs a hard rebrand to 'Flubber' to free itself from the obvious negative associations at play

[Michael Cobb @GoMikeCobb]

@auren Skillz

[Michael Cobb @GoMikeCobb]

@JoeHolder_ @michaelmiraflor Inspired by...

[The All-In Podcast @theallinpod]

Coinbase CEO Explains “Reverse Prompting” and the Rise of the AI CEO

@brian_armstrong:

“One of the big pushes we made in the last year was we got our own internal hosted AI model that was connected to all of our data sources, right?”

“So it's like every Slack message, every Google doc, Salesforce data, Confluence, you know.”

“So now the data is all aggregated and I've started to ask it really… it's not just like prompting it, ‘Hey, can you write this kind of memo for me,’ or something.”

“I'm asking these AI agents now, ‘As CEO, what should I be aware of in the company that I might not be aware of?’ And it'll tell me, ‘Did you know that there's actually disagreement on this team about the strategy?’ And I was like, actually, I didn't know that.”

“This is like reverse prompting. So instead of telling the AI agent what you want it to do, you ask it what you should be thinking more about.”

@Jason:

“It's a mentor. It's a coach.”

Brian:

“Yeah. Like, what could make me a better CEO? And it's like, ‘Well, I looked at how you spent your time in the last quarter and here's how you said that you wanted to spend it, but you actually spent 32% of your time on this instead of 20%.’”

“I've asked it other questions like, ‘What's the thing that I changed my mind on the most over the last year?’ Things like that.”

“It'll prompt you with information you should be thinking about instead of the other way around.”

Thanks to our partner for making this happen!:

Our episode is sponsored by the New York Stock Exchange - a modern marketplace and exchange for building the future. It all happens at the @NYSE.
https://t.co/cUEk8db7Sw

[Michael Cobb @GoMikeCobb]

@spwfeijen V2

[Michael Cobb @GoMikeCobb]

@HighyieldHarry @LiamAuer Plus, one would have to imagine, erosive to the ad business over time. More noise, less real consumers, less confidents that paid impressions are served to real humans, etc.

[Michael Cobb @GoMikeCobb]

@justinamash @Grok What's this about?

[Michael Cobb @GoMikeCobb]

@DudespostingWs @DadGangCo

[Michael Cobb @GoMikeCobb]

Icon

[Kennan Frost @icon]

Excited to introduce Icon, The First AI Admaker.

We’re backed by Peter Thiel’s Founders Fund & execs of frontier AI labs like OpenAI, Pika, & Cognition.

Icon (https://t.co/RKWomrKrAu) is like ChatGPT + CapCut, but for making winning ads with AI in minutes.

How it works:
1. Icon looks at your video library & tags scenes (e.g. "close-up," "unboxing"). These scenes become reusable clips used as lego blocks for making ads.
2. Prompt Icon’s AdGPT to generate scripts focused on specific angles & audiences.
3. Icon finds perfectly matching clips for every script scene & generates an ad that is 80-99% complete.
4. Make edits with our CapCut-like video editor until you're happy.

3-person creative teams make 30 ads per month. With Icon, they make 300.

We co-built Icon with $100M+ revenue brands like Ridge, Jones Road, Immi, Backbone, & MUD\WTR to solve big pain-points:

1. Making lots of ads is extremely painful. Icon helps you automate the tedious parts of scriptwriting, scene matching, video editing, audience research, UGC creation, & more.

2. AI-generated ads look like trash. Icon remixes your existing footage into new ads, matching your production quality & maintaining brand aesthetics.

3. Existing solutions charge $2K-$30K/month for:
🔍 Competitor ad spying & cloning
📈 Creative analytics
📹 Custom & stock avatars for AI UGC
👥 Audience research
📁 Video storage & tagging

Icon does scriptwriting & video editing on top of everything above for just $999/year (their margin is our opportunity 😉).

If you’ve made it this far, we have a surprise for you 👇🏻

[Michael Cobb @GoMikeCobb]

@GrulkeLamonte Cloud white - Benjamin Moore

[Michael Cobb @GoMikeCobb]

@michaelmiraflor @brettdash_ Low key would be a great acquisition for Amazon - new boomer on-ramp, healthcare beachhead, and "saving grandma" brand equity. What's not to love?

[Michael Cobb @GoMikeCobb]

@Tim_Denning @RaoulGMI What about passive income?

[Tim Denning @Tim_Denning]

The money gurus tell you to follow the baby boomer formula:

• Buy stocks
• Buy real estate
• Earn passive income

But the world has changed.

Those things don't outperform inflation and the drop in our purchasing power.

[Michael Cobb @GoMikeCobb]

@kylascan @kenklippenstein His likability is impressively consistent though

[Michael Cobb @GoMikeCobb]

@buccocapital Cyborg as a Service, obviously

[Michael Cobb @GoMikeCobb]

@Carnage4Life 'Building in Public' became a twitter growth hack - using the promise of future success as the basis for present day clout

[Michael Cobb @GoMikeCobb]

@AdamSinger Questions will become more valuable than answers (already are IMO, just not fully appreciated yet)

[Michael Cobb @GoMikeCobb]

@StGeorge_____ @emollick See - proof of concept. I can totally tell you're being sarcastic

[Michael Cobb @GoMikeCobb]

@TheCoolestCool Context is king

[James Clark 📈📉¯\_(ツ)_/¯ @mr_james_c]

@AdamSinger The avatar is much less important than Apple ripping the guts out of the ad market so they can monopolise it. This is kinda important and no one is writing this story.