Good Microcopy

The words and messages that provide context and set expectations — that's good microcopy. Curated by @richardsison.

[Good Microcopy @goodmicrocopy]

Appreciate the shoutout! 🙏

[Vitaly Friedman ��🇦🏳️‍🌈 @vitalyf]

@TinyWordsMatter and @GoodMicroCopy are friendly Twitter accounts that provide a curated dose of well-crafted microcopy. Wonderful real-life examples and microcopy patterns. (image via wonderful @halvorson)

[Good Microcopy @goodmicrocopy]

@STahran @smashingconf

[Good Microcopy @goodmicrocopy]

@tiffanycyu I've always found the USA Facts site pretty impressive. Especially the "The Big Picture" section: https://t.co/k6akqP74Ev

[Richard Sison @richardsison]

Recommended read: "Copywrong to copywriter" by @TaitIschia

It's packed with practical, actionable advice and is a really quick read!

https://t.co/vrx3UKKseP

[Good Microcopy @goodmicrocopy]

🔗 https://t.co/IbFyBNPtvt

A nifty tool to pick off some low-hanging fruit in your microcopy endeavours.

…But with anything auto-generated, please consider whether it's appropriate for your brand and context! 🙏

[Dominic Sebastian @dominosebastian]

this is such a great warning message cc @richardsison @goodmicrocopy

[Good Microcopy @goodmicrocopy]

@vanilla_chief @gyroscope_app Thanks for the share! Microcopy can be a really effective tool for making sense of subject matter that could otherwise be pretty confusing…!

[Good Microcopy @goodmicrocopy]

Having clearly worded options can make the most complicated subject matter easier to digest. In this example from @BOIPnews the options are phrased in first-person making it more relatable.

Good microcopy speaks the customers’ language.

Read more here 👉https://t.co/YgulXjBrWN

[Good Microcopy @goodmicrocopy]

🗞️Article: "My Favourite Microcopy" by @uditg91.

A nice write-up covering some key principles along with some great examples!

https://t.co/mJepnrfLra

[Good Microcopy @goodmicrocopy]

@angiegorden Ah emoji etiquette... It sort of depends for me.

I'll start with an emoji if it helps provide context for what follows.

But a lot of times it's more appropriate at the end. Like I'll usually put emotion emojis at the end.

... Rarely I do both though. Sometimes.

[Praxis @hellopraxis]

‘Write interface text as if you were explaining tech to your Mum’ - words to live by with UX writer Georgina Laidlaw at #WDS18

[Good Microcopy @goodmicrocopy]

Georgina Laidlaw (@georginalaidlaw) sharing some solid microcopy principles and examples at WebDirections Summit 2018 #wds18 #microcopymatters

[Good Microcopy @goodmicrocopy]

Your choice of words can do a lot for reducing friction. Something simple like “I’ll do this later” lets users know that it's something they can just come back to. Well played @zeroheightHQ!

Good microcopy is casual yet clear.

Read more here 👉 https://t.co/cUTVdaJgzI

[Good Microcopy @goodmicrocopy]

When you’re uploading a video to @YouTube, the supporting microcopy keeps you informed of the upload progress and how much time is remaining. Simple and effective.

Good microcopy keeps you informed.

Read more here 👉 https://t.co/MNMghZpHF5

[Good Microcopy @goodmicrocopy]

@BearNotesApp @okidoci Can confirm. Tis duotone snow! Just saw this know sorry 😅

[Good Microcopy @goodmicrocopy]

When you’ve created a new note on Bear (@BearNotesApp), the subtle placeholder copy encourages you to make a start.

Good microcopy is encouraging.

Read more here 👉 https://t.co/3iNJkpIZ6H

[Good Microcopy @goodmicrocopy]

I recently took an @Uber but accidentally charged the ride to the wrong account. When the transaction got fixed up, the clarity of the messaging in the receipt was impressive! 👌

Good microcopy provides context and communicates clearly.

Read more here 👉 https://t.co/wJMzRXPPFj

[Good Microcopy @goodmicrocopy]

When you buy an ebook from @smashingmag, there's some microcopy in the cart letting you know there aren’t any extra fees (you don't pay shipping on ebooks). They also mention the ebook formats. Handy!

Good microcopy saves you a click.

Read more here 👉 https://t.co/2TF3cfrk8H

[Good Microcopy @goodmicrocopy]

When you’re in an active comment thread on @Facebook, a little notification lets you know when someone is currently typing.

Good microcopy sets expectations.

Read more here 👉 https://t.co/UiWRB1dZHC

[Jared Spool @jmspool]

@harrybr First step:

Establish Principle #1:
There’s no such thing as User Error.

If products are breaking, it’s our fault.
If they are breaking during unboxing & setup, we need to redesign the product, packaging, and microcopy until the breakage stops occurring.

[Kinneret Yifrah @Microcopy_UX]

A video of my talk at WebExpo. Enjoy 💜
https://t.co/umGMeKDkFJ