ANNOUNCEMENT: We’re announcing The $3M Challenge.
We're going to launch and grow 3 companies to $1M in sales - an agency, a D2C, & a SaaS.
And we’re going to document everything.
Listen to the latest podcast episode on why we're doing this: https://t.co/EJDA284M4i
"With GrowthHit, we're setting records for leads, tours, and website traffic." Allison, Director of Marketing, RISE Commercial
Reviews like this make our day. Thank you, Allison.
https://t.co/CqeXfHgnJJ
Don't launch a new website before Black Friday.
Fix the one you have: faster pages, clearer product pages, fewer checkout steps.
Redesign in January.
https://t.co/wpmYaKoqIz
Neat, the apparel brand GrowthHit owns, is going to be on Shark Tank.
Wed, Nov 4, 10pm on ABC. Also on Hulu and Disney+.
That's all we're allowed to say until it airs.
https://t.co/erIaJf2dNn
A GrowthHit CRO win: Universal Standard.
Problem: new mobile shoppers left to hunt for promo codes.
Fix: one cart offer, buy 2 tees, save $15, free shipping.
Who saw it: only first-time visitors ready to buy.
Result: $175K extra monthly sales in 30 days.
https://t.co/HpoIbqnWMt
The brand that can pay the most to acquire a customer and still be profitable usually wins, says Jim Huffman.
The check: first-order profit vs repeat-order profit. If enough people reorder, you can spend more to win the first order.
https://t.co/VO5B9sAE4l
People keep asking if ChatGPT Ads work. 2 weeks in on GrowthHit and Neat: organic ChatGPT visits ticked up, 2 sales from the ads.
Real halo or untagged ad clicks? We're checking before the ads get credit.
https://t.co/s6rxgg2nAO
Revenue tripled for a luxury fashion brand, through paid social alone.
The fix: ads planned around the customer's calendar, with fresh creative every season.
Spend went from $2,400 to $8,900 a week in under 90 days. No ROAS collapse.
https://t.co/VP2KzzJEHb
Why is our whole team covered in pie?
Our founder's daughter, Wren, ran Pie Hard: every $1,000 raised for kids' cancer research meant one pie in her dad's face.
Now 1% of GrowthHit's profits goes to the cause. Permanently.
Support the Wrenegade Fund: https://t.co/DHtesGnE7V
Amazon kicked off holiday shopping this week. Black Friday is 7 weeks out.
Kreyol Essence fixed the site first: +42% homepage conversion rate, +28% on product pages.
Then the offer. Result: 3X conversion rate on Black Friday.
https://t.co/Fvu4V8aU7v
3 store fixes behind +42% average order value for a supplement brand:
1. Reviews moved to the top: +30.5% conversion rate
2. New product photos, same words: +29% purchase conversion
3. Cart upsell: $21,146 extra
https://t.co/ytjuKgNLDu
Black Friday is 2 days. The holiday season is 55 days.
3 takeaways from Jim Huffman's BFCM guide:
1. Plan the season, not the weekend
2. Pick the customer, then the offer
3. One ad all season. Change the offer on the page
Watch: https://t.co/haEQTKPxZt
TRTL's price objection: why pay $60 for one pillow?
We didn't discount. We sold to the family: bundles up front and a Buy 2, Save 20% reminder.
5X sales. +18% checkouts.
https://t.co/UktTRSwF9D
Most ads flop. Today we show you why and how to fix it.
Real creative examples. Hard truths. Zero fluff.
Built from testing across top Shopify DTC brands.
🚨 Live today @ 10a PT / 1p ET
Sign up free. link in comments. You don’t want to miss this.
Struggling to increase leads? And you maxed out ads?
We had the same issue so we we focused on CRO.
The Result: SQL went from $400+ to under $150
2 Tests Failed 📉
2 Tests Worked 🙏
(See below.)
TLDR: You don't have to spend more to grow. Maximizing existing traffic 1st!
🚨🚨 Our new website is live!!🚨🚨
Last year, we acquired Neat™ , a sweat-proof shirt brand.
Today, our new site is (finally) live.
Please check it out and let me know what you think.
What do I love most about the new site?
"The water balloon test" video on the homepage. We did Neat vs. other brands.
Spoiler: Our shirts won.
See the video below.
(Shout out to my Magnolia tree for blooming on launch day!)
P. S. Want a shirt? Use code "NewNeat" to get 20% OFF.
LINK BELOW👇👇👇
In 7 days, we announce the company we bought.
Last year, they almost shut the company down.
Today, we're making money before Black Friday.
Here is a teaser in how the campaign is going.
The secret was talking to customers to give us insights.
Those learnings drove our design a cohesive experience from paid channels to a persona-speciific onboarding experience on the website.
Read the full case study for more...