Haley Rushing

Chief Purposologist | Defining Core Purpose & Values | Purpose Driven Revitalization | Building Brands that Care

[Haley Rushing @HaleyonPurpose]

Happy #BCorpMonth! Thank you to all of the businesses and corporations that have made the commitment to being better. Learn more about achieving B Corp status and making a commitment to sustainability via @BigIssue.
https://t.co/a7iJaJWOqi

[Haley Rushing @HaleyonPurpose]

According to @fortunemagazine, investors are yearning for companies to develop meaningful ways of demonstrating commitment to Purpose and for corporate boards to start holding companies accountable to their #Purpose.
https://t.co/jwR6XQMNnD

[Haley Rushing @HaleyonPurpose]

Bourbon anyone? @MakersMark has officially become the largest distillery in the world and the first in Bourbon Country to achieve #BCorp status. Thanks for making a commitment to #purpose and #sustainability and setting the new standard. Cheers to that!
https://t.co/z81b5Skgcp

[Haley Rushing @HaleyonPurpose]

“It’s not just about creating shareholder value anymore; we need to be looking after the environment and making a positive contribution in society"

Great to see that business schools are starting to incorporate #purpose into their curriculums. @FT
https://t.co/blkDpdzUiJ

[Haley Rushing @HaleyonPurpose]

A refreshing perspective on just why some companies have more "human magic" than others. Truly caring about the wellbeing of your teams makes a huge difference.
https://t.co/fBXRAigV4X

[Helen Bevan @HelenBevan]

How can we create a workplace full of "human magic": where everyone can be the best, biggest, beautiful version of themselves? 1) Meaning 2) Authentic human connections 3) Psychological safety 4) Autonomy 5) Learning environment 6) Growth: https://t.co/mjCH36g7EX By @HubertJoly_

[Haley Rushing @HaleyonPurpose]

Need a guiding star for your quickly growing business? Try #Purpose. A great read from @FastCompany that shares how to find your own unique purpose and let it ignite your growth.
https://t.co/RxnyRbXhqn

[Haley Rushing @HaleyonPurpose]

"We often think of the system as unchangeable when, in fact, the rules can be rewritten."

Couldn't agree more with this sentiment from the @NewYorker. Read the full piece to learn how businesses like Firebrand and the Walker Group broke the chain.
https://t.co/jr8DucmlCP

[Haley Rushing @HaleyonPurpose]

"If at one time companies’ purpose was to enrich the lives of their customers with ‘better’ products, we now need to ask: “better for whom?”

A great read from @Forbes that features insight from Vinita Bali on exploring impact for all stakeholders.
https://t.co/aw1Pd5fE8H

[Haley Rushing @HaleyonPurpose]

Need another reason to root your business in #Purpose? You'll attract more talent, according to @IChronicle.

#TalentAcquisition #BusinessPurpose
https://t.co/Y7ZmiwVj3q

[Haley Rushing @HaleyonPurpose]

How can brands leverage #MovementThinking to make a meaningful impact on their consumers and the world at large? Scott Goodson and Chip Walker explore this topic in this excerpt via @SSIReview.
https://t.co/GppCHbyLOR

[Haley Rushing @HaleyonPurpose]

Great work from another #BCorp! Congrats to @NEIFundorg for launching the fifth round of
their affordable energy-efficient investment program. #BetterBusiness #PurposeBusiness
https://t.co/rKKjuGwp9l

[Haley Rushing @HaleyonPurpose]

What does it mean to lead with #compassion? Love this piece from @HarvardBiz on how to utilize both empathy and compassion to effectively connect and motivate your teams. #LeadershipPurpose
https://t.co/B2heN1jiQP

[Haley Rushing @HaleyonPurpose]

"It’s not that things like #diversity and #sustainability aren’t important to purpose-driven businesses, but that doesn’t mean the business has a focused purpose..."

A great read from Katie Burkhart on your #Purpose is not the same thing as ESG or DEI.
https://t.co/qn1nkMuhgJ

[Haley Rushing @HaleyonPurpose]

Another reason to have an ethical #SupplyChain: 82% of Americans feel strongly about shopping for products that are #ethically and #sustainably sourced, according to @OpenText.
https://t.co/EjpyQzZ4dU

[Haley Rushing @HaleyonPurpose]

A great interview with @Salesforce CEO Marc Benioff @Benioff for the case of #ConsciousCapitalism.

"I believe that when we build trust with all stakeholders—shareholders, employees, communities and the planet—business is the greatest platform for change"
https://t.co/2A8rnTDQrL

[Haley Rushing @HaleyonPurpose]

"I realized I'd built a wall between me and my employees. I had what I call "CEO disease."

For many businesses not rooted in Purpose, it's easy for a disconnect to build between employees and upper execs. Having a common goal promotes healthy #unity.
https://t.co/9wepQBkfuk

[Haley Rushing @HaleyonPurpose]

What qualities make up a #safe, #engaging, and #productive workplace culture? According to Isaac Prilleltensky, the best company cultures can be described using the acronym SER: Supportive, Effective, and Reflective.

An insightful read via @MarketWatch.
https://t.co/xwR6OehajZ

[Haley Rushing @HaleyonPurpose]

It's always encouraging when another company joins the #BCorp crew! Congratulations to @imperfect_foods for officially achieving this status and continuing to uphold your core values of #sustainability, #transparency, and #accountability.
https://t.co/NhtREGW7SQ

[Haley Rushing @HaleyonPurpose]

While it's encouraging that more businesses are choosing to adopt #Purpose, @RajeevPeshawria says that many are still getting it wrong. Nice overview of some of the things to watch out for. @Forbes
https://t.co/mBNzHMmZON

[Haley Rushing @HaleyonPurpose]

While business purpose is an essential part of #success, so is helping your employees find their own unique inner purpose. When people have a sense of their own Purpose and can see how it fulfills the Purpose of the organization, that's the big win!
https://t.co/aXBnskQhOw