Meet @HarrietRuff one of our #HumansofHealthcare who is on the @IBMUKI booth E55 at #NHSConfedExpo today. Hatty is a Service Design Director. Hatty's favourite quote is: "Recognising the need is the primary condition for design." - Charles Eames #IBMConfed22#IBMUK
“I want to see the decision and policy makers in healthcare get under the skin of the experience of the communities they serve” 🙏🙏 @Jemima_G#NHSConfedExpo#IBMConfed22 🐝
“The similarities in healthcare and retail surprised me the most when I moved from public to private sector. It’s not as far ahead of the customer value proposition as I thought, I’d like us to start thinking about the patient value proposition” @R1chardatron#NHSConfedExpo
“We should start a campaign to stop talking about ‘hard to reach’ people and start talking about ‘hardly reached people’ - the onus is on us” hear, hear @MarkPriceDavies! 👏 #NHSConfedExpo#IBMConfed22 🐝
“Needs of the people using the care service can start shaping service, where you can not only see the service but the service can start to see you” @MarkPriceDavies #NHSConfedExpo#IBMConfed22 🐝
“We want people to have a delightful human experience of healthcare, we must start with understanding what it is that people need” yes @Jemima_G 🙌 #NHSConfedExpo#ibmconfed22
And they are off! What can we learn from outside healthcare to rethink citizen engagement and apply to the #NHS to quickly add value? IBM CMO @MarkPriceDavies is joined by @R1chardatron@Jemima_G and Lee Edwards @Adobe to discuss at #NHSConfedExpo#IBMConfed22
“A big part of personalisation is trust, we have to bring together silos of data in real time. Every interaction can be positive or negative, bad personalisation can be so detrimental” - Lee Edwards @Adobe#NHSConfedExpo#ibmconfed22 🐝
“Healthcare is more than ripe for disruption, 90% of care spend is on preventable diseases and it takes 17 years for a research insight to manifest in the market” 👀@LorenaPuica#ibmconfed22#nhsconfedexpo
“The power to improve the patient experience is in the hands of those who deliver that care - we use front line learning coordinators to share findings from observing shifts to improve care, giving hope that they can have an impact” @CEmWilliams#nhsconfedexpo#ibmconfed22
“When I’m talking about quality I’m talking about patient experience and safety as well as clinical effectiveness” @CEmWilliams#nhsconfedexpo#ibmconfed22
It’s started! @MarkPriceDavies is introducing the importance of disrupting healthcare responsibly to transform and support the service. #NHSConfedExpo#IBMConfed22 @IBMUKI
“Big technology implementations rarely fail because the technology doesn’t work, but because the supporting business process changes haven’t been considered” 🙏 @kiralevy#ibmconfed22#nhsconfedexpo cc @awscloud