Three years of effort, gone😫
That's all it took to stop the scroll for 5M+ viewers.
It hits your ego; no one likes feeling like they've been doing a thing wrong for years.
Regret = curiosity = watch time
We track hooks like these so you don't have to: https://t.co/2p5JROKIA6
A Bible app pulled 2M+ views & 68K shares on TikTok!
Their framing trick to build trust: A woman building/owning the product.
It's personal, relatable, and works bc we're used to seeing products built + promoted by men.
Powerful in wellness, faith, journaling, productivity👇
You might not be late for Pixar-style ads but the format is saturated🥲
But new animation styles are emerging that perform just as well, sometimes better.
We track them every week, so you don't have to.
Trends + better ads, direct to your inbox 👉 https://t.co/2p5JROKIA6
Make the not-knowing unbearable.
That's the whole insight behind reaction videos!
- How tf is this legal: 3.9M views
- 3 years and NOW i find this: 4M views
The formula writes itself:
[Implication they're missing something] + [gap they can't close without watching]
There's a better way to pick trends for paid ads!
100+ trends. 50 that actually work for paid ads.
We did the homework.
Get your Q1 trend report today 👇
https://t.co/20nFrWy4T1
One mispronounced word generated 350 million views.
The creator said “Swipewipe” wrong.
The brand almost rejected the ad.
They kept it.
Boom. 350M views.
In UGC, happy accidents beat perfect scripts.
Can AI create a happy accident?
Not quite yet.
@xav2B is Co-Founder & CEO of Ramdam, which produces 10,000+ UGC ads per month across TikTok and Meta.
In this episode, he breaks down how to create breakout creative hits, and why AI can scale ads, but it can’t create magic.
(P.S. The link to the 350M ad for Swipewipe is in the show notes.)
I joined @JacobRushfin on the Price Power Podcast to talk about:
> how creators evolve
> why certain formats keep working
> how AI fits into creative without replacing humans
If you’re into ads, creators, or performance creative, it’s worth a listen.
Link in comments👇
2M+ views, 68K+ shares
from a Bible app, driven by storytelling that feels intimate rather than branded.
A woman-led narrative makes the product feel more relatable and trustworthy.
Steal this for wellness, journaling, faith, or productivity apps.
We built this tool after analyzing 70K+ ads with 5B+ views.
From real campaigns for Tinder, Flo, and other top apps.
It saves you 10+ hours/week on creative.
→ Plug in your product URL
→ See it inside trending concepts (your real UI)
→ Turn the best ones into viral ads
this simple carousel video hit 30M+ views in 2 weeks
video format: carousel turned into video (no effects, only native TikTok UI)
breakdown:
> 0-3s: eerie background + curiosity hook
> 3-12s: serious expression creates irony
> 12-20s: text wall = watch time spike
If you Google “TikTok trends”, you’ll see @HelloRamdam pop up right at the top!
We built a page that:
- explains trends
- shows real UGC examples
- helps creators turn “what’s trending” into something they can actually post
See for yourself:
👉 https://t.co/gjDx0ng2rH
Everyone has an app.
Almost everyone shows it the same way: full-screen.
And that’s often where ads start feeling like tutorials.
We’re seeing better quality with lighter demos:
- greenscreen
- phone in hand
- over-the-shoulder
- sometimes no demo at all
Worth testing!
Also, we're hiring!
If this sounds like something you’d enjoy working on, we’re looking for top-tier AI operators.
Details in the link 👉 https://t.co/qmlt6BZJ3J
🚨 Huge announcement!
Ramdam’s Gen-AI offer: a fully managed system to create AI-generated videos at scale, without sacrificing creative quality.
Live with beta clients. Early 2026 waitlist is now open:
https://t.co/ywErCi73YA
Details below 👇
Our system is fully managed:
AI models + elite operators + creative editing, designed to deliver videos you can confidently put spend behind. ⚡
The result: AI-generated videos that are fully edited, platform-native, and ready to run.
🚨 Huge announcement!
Ramdam’s Gen-AI offer: a fully managed system to create AI-generated videos at scale, without sacrificing creative quality.
Live with beta clients. Early 2026 waitlist is now open:
https://t.co/ipdRLjbqqO
Details below 👇
🚨 Huge announcement!
Ramdam’s Gen-AI offer: a fully managed system to create AI-generated videos at scale, without sacrificing creative quality.
Live with beta clients. Early 2026 waitlist is now open:
https://t.co/ywErCi73YA
Details below 👇
A few years ago, Berlin was my go-to for electro nights.
Now, it’s one of the go-to hubs for the app ecosystem.
This week: Fireside Chat at Apps on TikTok (Sept 25, 11:30 AM).
Next week: talk at App Leaders Meetup by @adapty (Sept 30, 5:10 PM).