Why Helium's $0.50/GB pricing might be holding the network back, questions from a potential builder
I've spent the last few days diving deep into Helium's HIPs and debating with the community on Discord. I'm not here to FUD β I hold HNT and I'm actively exploring building an MVNE in Brazil on Helium infrastructure. I need this to work.
But I have questions that I can't resolve.
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THE STRUCTURE
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HIP 53 (2022) set $0.50/GB as the initial data price and created the SP rewards bucket. HIP 82 (2023) introduced Nova Labs as the first Service Provider, with the stated goal to "pave the way for other Service Providers to join."
Two years later, Nova remains the only SP. Why?
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THE ECONOMICS
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For a new SP to enter today:
β Stake 100,000 HNT (~$150k)
β Build carrier relationships and infrastructure
β Pay $0.50/GB to the network in real cash
β Only then start earning proportional SP rewards
Meanwhile, Nova Labs has accumulated advantages: existing carrier contracts, years of emissions, established infrastructure, and the ability to subsidize the $0.50 rate with VC cash and HNT emissions they receive as the network's primary operator.
A new SP would burn money on every GB sold until reaching meaningful scale β while competing against someone whose effective cost is significantly lower.
The rules are equal on paper. But is the game fair?
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THE MARKET REALITY
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Wholesale WiFi offload rates are a fraction of $0.50/GB. In Brazil, retail mobile plans offer around $0.60/GB to end consumers. Wholesale has to be much lower than that.
At $0.50/GB, Helium isn't competing for wholesale business β it's pricing itself out of most markets. The only reason it works today is Nova subsidizing the gap with HNT emissions and VC cash.
Carriers doing due diligence will ask: "This company pays more than they charge us, funded by token emissions and VC cash. How long can that last?"
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THE DEPLOYER PROBLEM
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Many deployers built expectations on $0.50/GB without understanding the tokenomics. As one community member put it: "deployers that can't make that price fit their model will quit and deployment will stagnate."
We saw this with IoT. Deployers built on reward expectations that didn't hold up. Frustration followed. Are we repeating the cycle?
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THE REAL COMPETITION
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Helium's competition isn't other crypto projects. It's Boingo, iPass, carrier-owned WiFi networks β traditional providers offering offload at market rates.
And markets evolve. In Brazil, there was hype about crypto "disrupting" finance. Meanwhile, our traditional banking system already offers instant transfers, 24/7, zero fees. Nubank was born here. PIX moves billions daily for free.
Helium's advantages β no spectrum costs, decentralized deployment, access to hard-to-reach locations β should make it the cheapest option. Instead, it's one of the most expensive.
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THE QUESTION
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Is this structure intentional or emergent?
I understand Nova Labs built this network and took early risk. Someone had to be the first SP. But if Helium is meant to be a "wholesale data marketplace," shouldn't the path for new SPs be viable by now?
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A DIFFERENT APPROACH
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What if the network had 100 SPs trying different approaches in different markets, instead of putting all expectations on one company?
Aggressive pricing could enable that experimentation. Right now the design concentrates all the pressure β and all the blame when things don't meet expectations β on Nova alone.
Realistic pricing would benefit everyone:
β Nova: less subsidy to burn, healthier margins
β Deployers: sustainable expectations from the start
β New SPs: viable economics to enter
β Network: diversified growth, less single-point-of-failure risk
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I WANT TO BE WRONG
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I'm not trying to tear down Helium. I'm trying to understand if I can build on it.
If there's something I'm missing about how this becomes sustainable at scale, I genuinely want to know. The community on Discord engaged seriously with these questions β thanks to those who did.
But if the answer is "just trust the process" or "token price will fix it" β that's not a foundation I can build a business on.
Nova has enough competitive advantages at this stage that real competition shouldn't be threatening. More SPs would validate the model and grow the pie. Nova would still have the biggest slice.
The network has a choice: become competitive and attract more builders, or accept that this is what it is.
I'd prefer the first option.
the telecom industry is undergoing a huge transition. but satellites also need better indoor coverage and still has outdoor dead spots around trees, buildings, and other obstacles
the network is @helium and the ticker is $HNT
Mapping in front of one of Brazilβs most iconic landmarks the BrasΓlia Cathedral. π§π·π
Fully passive, real-time uploads over LTE, expanding the decentralized map one city at a time.
@Hivemapper@TryBeeMaps
Crossing the iconic JK Bridge with the Bee in action ππ
Mapping with style, streaming over LTE, fully passive β thatβs how we roll in BrasΓlia.
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