Howard Slacum

Search Marketing Specialist with a Journalism B.A. Caffeine-fueled adventurer-seeker, novelist, & part-time gamer geek.

[Howard Slacum @HowardSlacum]

#PPC is like gardening--if you don't regularly dig in and get dirty, all kinds of weeds will grow and kill performance.

[PPC Hero @ppchero]

6 wasn't enough. Here are 7 more @GoogleAnalytics metrics you should be using for #CRO. https://t.co/MEiot3mYGR #PPC

[Joe Martinez @MilwaukeePPC]

How to Combat Rising Brand CPC Costs in 4 Steps from @MTurek for @semrush. #PPC https://t.co/nTSxDSzbC8

[Howard Slacum @HowardSlacum]

It's entertaining to watch the #ppcherolive team in this Q&A. A light-hearted--but still informative--way to wrap-up.

[Howard Slacum @HowardSlacum]

Re: upcoming @BingAds updates, I'm most excited about date range comparisons which (I hope) will be similar to AdWords. #ppcherolive

[Howard Slacum @HowardSlacum]

#sem https://t.co/YR3XpFzfbH

[Howard Slacum @HowardSlacum]

In mature accounts, getting granular is imperative for identifying optimization opportunities. #ppcherolive

[Howard Slacum @HowardSlacum]

If you think A 6-hour web conference has to be horrifically boring, the #ppcherolive summit proves otherwise. #sem

[Howard Slacum @HowardSlacum]

Enjoying #ppcherolive. Gold mine! Could be improved if the screen projections weren't washed out. @ppchero

[Howard Slacum @HowardSlacum]

Checkout #iPassExam, for help passing the Google Adwords exams :) http://t.co/wbaiT5FfyH #adwords #google

[Howard Slacum @HowardSlacum]

Get the Advanced Google Analytics Cheat Sheet from Portent - #measure - http://t.co/HOQrySDtPX

[Howard Slacum @HowardSlacum]

Jack Watson speaks to Texas State journalism students http://t.co/x9Mn0Kscg1 #storify #mc4321 #txstwatson

[Howard Slacum @HowardSlacum]

@LAlexFrank You've been quoted in my #Storify story "Jack Watson...speaks to Texas State journalism students" http://t.co/x9Mn0Kscg1

[Howard Slacum @HowardSlacum]

@lizawinkler You've been quoted in my #Storify story "Jack Watson...speaks to Texas State journalism students" http://t.co/x9Mn0Kscg1

[Howard Slacum @HowardSlacum]

@DiscoDivya You've been quoted in my #Storify story "Jack Watson...speaks to Texas State journalism students" http://t.co/x9Mn0Kscg1

[Howard Slacum @HowardSlacum]

@reporter_laura You've been quoted in my #Storify story "Jack Watson...speaks to Texas State journalism students" http://t.co/x9Mn0Kscg1

[Howard Slacum @HowardSlacum]

@HowardSlacum You've been quoted in my #Storify story "Jack Watson...speaks to Texas State journalism students" http://t.co/x9Mn0Kscg1

[Howard Slacum @HowardSlacum]

I enjoy managing & auditing AdWords accounts. I'll enjoy it more without 5 classes on my plate. 16 days until graduation.

[Howard Slacum @HowardSlacum]

Watson: The Monsanto Protection Act has been greatly exaggerated by those opposing GMO. #txstwatson #mc4321

[Howard Slacum @HowardSlacum]

Former White House Chief of Staff, Jack Watson with his wife @txst #txstwatson #mc4321