IPRA CEE

Regional IPRA conference, 6th Nov, Sofia

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Bart de Vries, IPRA President, talking about the value and truth of the influencers in nowadays PR.
#IPRACEE2017

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The PANEL DISCUSSION starts!Leading or lagging though the disruptive marriage of high tech and high comms:threats,changes and opportunities.

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Peter Steere at SOPR:SOMarketing:SOFIA
“ Augment Influence is built on BIG data - easier to capture and cheaper to store.” #IPRACEE2017

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David Amerland, sneaker, journalist at SOPR:SOMarketing:SOFIA
“ Be EFFECTIVE! Search,data, Social Media and the sniper mind.”
#IPRACEE2017

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Vladimir Danailov, CEO, at SOPR: SOMARKETING:SOSOFIA
“I would like to present Sofia city like a business destination.”
#IPRACEE2017

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Photo recap from #ipracee13 http://t.co/6WNPg5rN6M

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@campbellclaret talking at #ipracee13 http://t.co/fUotbfradH

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Thank you all for making #ipracee13 happen! http://t.co/ZwQLaKmJgW

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Today, if we did one thing, it was to exchange priceless experience ... http://t.co/SXzsTjBE6b #ipracee13

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@martindanovsky "We should take in consideration that people in different countries rely on different sources of information." #ipracee13

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@Denitsa333 "Without valuable information we can’t plan, we can’t create engaging stories." #ipracee13

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@RujaZagorska "If you sell to media the idea that its audience will be interested in the news you offer - media will embrace it."#ipracee13

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@Denitsa333, @martindanovsky, @RujaZagorska talking about "How to grow from local to regional" at #ipracee13

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Alexey Gvintovkin, Russian PR Association, speaks about multicultural PR. #ipracee13

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Martin Miliev from Perceptica "You have to pay attention to what people are saying in order to create compelling stories." #ipracee13

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@shejnowski "Most important KPIs: Impressions, Volume, Click-through, Engagement, Virality. #ipracee13

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@shejnowski "Nowadays we create content for social media and traditional media take it from there." #ipracee13

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@shejnowski "We shift the focus more and more from journalists to consumers." #ipracee13

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@shejnowski "Stories are brand and brands are stories. Story is your path to creating faith." #ipracee13

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B.Andrews speaking about the damage you could do to your brand if you only are on social media during operating hours. @msl_group #ipracee13