Immersive International

Immersive is an independent multidisciplinary design studio working on projects across the globe for leading cultural institutions, artists, brands and events.

[Immersive International @ImmersiveLtd]

Three years in the making. One groundbreaking idea.
As proud co-producer, Immersive International is delighted to finally share our work on ROARR with the world. @theroarrofficial is an impact-driven from-nature movement trying to redefine entertainment at scale #TogetherWeROARR

[Immersive International @ImmersiveLtd]

How do you design a #mascot that represents the UK’s four nations and speaks to everyone?

Our answer: #PIX - a shape-shifting guide with heart, humour, and meaning.

#UKPavilion #ComeBuildTheFuture #Expo2025 @UKinJapan #ImmersiveInternational #CharacterDesign #Animation

[Immersive International @ImmersiveLtd]

What if a Pavilion didn’t just show what a country does, but made you feel what it believes?

That’s the UK Pavilion at #Expo2025.
Story-first. Immersive. Unforgettable.

Experience Design by @ImmersiveLtd. #ComeBuildTheFuture @UKPavilion2025 #UKPavilion

[Immersive International @ImmersiveLtd]

We’re ready! Tomorrow the #UKPavilion opens to the public at @expo2025_japan Osaka and we’re super excited to share it with the world.

From concept to completion, we’ve poured story, strategy & heart into every detail.

#ComeBuildTheFuture #ImmersiveInternational #Expo2025

[🇬🇧UK in Japan🇯🇵 @UKinJapan]

#Expo2025 の開幕を間近に控え、'Mission to Expo'の旅は最終章へ。デービッドソン政府代表がロングボトム大使と #英国パビリオン のマスコットPIXとともに探し出す、英国パビリオンの成功に向けた最後のピースとは...？#ComeBuildTheFuture #大阪・関西万博

[UK at World Expo 2025 Osaka, Kansai @UKPavilion2025]

10 days to go until #Expo2025

Meet Kenji and May, the father and daughter duo who will star in the #UKPavilion Exhibition!👨‍👧

Get a sneak peak of their story below 👇https://t.co/QmuR66Khd5

#ComeBuildTheFuture

[Immersive International @ImmersiveLtd]

We’re excited to see our Managing Director & Chief Creative Strategist, Tommy Lexen speaking at #InnovateX in London tomorrow.

He’ll be sharing some first-hand insights from our recent work, including the UK Pavilion for Expo 2025 Osaka #InnovateX2025 #ExperienceEconomy

[Immersive International @ImmersiveLtd]

The countdown is on! Just 30 days until #Expo2025 Osaka opens, and we couldn’t be more excited to unveil the #ComeBuildTheFuture #Exhibition at the #UKPavilion - @biztradegovuk first content-led pavilion experience!

[Immersive International @ImmersiveLtd]

We're excited to present #WaterfallsNeverEnd - the first music collab from @theroarrofficial. Shot on the edge of the #VictoriaFalls in #Zambia, we’re using #nature as a spectacular canvas for innovative storytelling. https://t.co/NkT12AmaEr #TheRoarrBegins

[Immersive International @ImmersiveLtd]

2024, the Year of the Dragon! This remarkable year heralds creativity, courage, and profound transformation. Wishing all our friends, clients, partners, and your families a joyous Year of the Dragon. May it bring prosperity and boundless opportunities.

[Immersive International @ImmersiveLtd]

We’re thrilled to announce that Immersive International has been awarded the prestigious "Most Business Potential" accolade at the SXBA Digital Art Competition in Shenzhen, China.
Leo Lu, our Shanghai-based Producer, received the award on behalf of the studio earlier today.

[Immersive International @ImmersiveLtd]

Our Head of Production, Lisa McNab, explored #AI safety, fairness, & governance at @AISummitFringe. We're actively developing ethical frameworks for #GenAI tools & #LLMs to enhance our AI projects. Proud to be part of global conversations in the #creativeindustries.

[Immersive International @ImmersiveLtd]

We can't believe it's been one year since the newly renovated Smithsonian National Air and Space Museum's West End Galleries was completed! Read more about our work here: https://t.co/DNJllVniRy
#NASM1yearlater

[Immersive International @ImmersiveLtd]

Just over two weeks ago, we were at the annual #fulldome festival hosted by our long-term partners @fulldomeuk. Hosted at CULTVR in Cardiff, this state-of-the-art #immersive venue was perfect for hosting a programme filled with exciting new dome content from around the world.

[Immersive International @ImmersiveLtd]

It’s #ThrowbackTuesday and we want to share one of our #pixelmapping favourite projects from the 2013 @Mini’s “Not Normal” Campaign. Check it out! https://t.co/LvAJmbamEK

[Immersive International @ImmersiveLtd]

Last month, our Founder & CEO, John Munro, spoke at the UK-China Museum Exchange Forum in #Beijing, addressing the value of preserving #authenticity & #integrity in AI-driven #museum experiences, something our studio is very committed to. #AI #AIEthics #museumdesign

[Immersive International @ImmersiveLtd]

Check out our work at the @airandspace feat. in @CNNTravel article - our exhibitions “One World Connected” & “Walking on Other Worlds” got special mentions! Great to work with the museum & all the partners to make this happen! https://t.co/Qf37tPSUKe

[UK House at SXSW @UKatSXSW]

Day one at #UKHouse at #SXSW2023 and we have queues ... all very British 🇬🇧 of course!

#Austin wants see how The UK is building The Future Creative Economy!!

Don't miss out!

📍 208 W 4th St, Austin, TX
🎟️ - https://t.co/j8j06BHK8R

#UKatSXSW #SXSW

[Immersive International @ImmersiveLtd]

Today to mark #IWD23 we asked our studio team to name a great woman who inspires them. Aside from some amazing family and friend nominations, here are some of the team's inspirations #InternationalWomenDay

[Immersive International @ImmersiveLtd]

Excited to go back to #SXSW next week, with the Department for Business and Trade as a part of their trade mission. We’re moderating a roundtable discussion on how createch deepens place-based experiences at #UKHouse on Sunday as well!
Drop us a line if you'll be there!
#UKatSXSW