I love London during the holidays. I also can’t wait to represent @InfoSum on stage at the Future of TV Advertising Global. I’ll be debunking data clean room myths and showcasing success stories from our fantastic clients! Reach out to catch up! 💙🧡
Privacy-enhancing technologies (PETs) are in high demand. But what are they & what is their role in the future of #datacollaboration? In our latest blog we explore the surge in popularity of PETs and the innovative collaboration opportunities they unlock: https://t.co/z4dYCrPT84
🏔️ Next up InfoSum’s Sunil Modha hosts @SamsungUK Ads’ Head of UK Sales, Andy Jones, to explore how advertisers, media owners, and media agencies can unlock rich new insights through first-party data collaboration. #InfoSummit
🏔️ InfoSum’s SVP, Sales, UK and Europe, Nick Henthorn, kicks us off explaining how businesses are evolving from using #datacleanrooms primarily for activation and measurement to unlocking deeper and more valuable customer insights. #InfoSummit
Collaborating with data-rich companies opens up an exciting opportunity: #secondpartydata. Writing in @estrategymag InfoSum’s @BenCicchetti explains the importance of second-party data & how to securely access it through clean rooms (article in German 🇩🇪): https://t.co/Ua7xIocgWa
Writing in @Dataversity, InfoSum’s SVP, Product and Technology Strategy, Alistair Bastian, explains everything you need to know about privacy-enhancing technologies and how they enable organizations to unlock new opportunities through secure collaboration: https://t.co/mG08Tuxnmm
We’re delighted to announce our partnership with @netIDFoundation 🎉 Read more and hear from Aline Zenses, Managing Director for DACH at InfoSum, and Jörn Strehlau, CEO of the European netID Foundation: https://t.co/utfS3w3FaM
#InfoSum#DataCollaboration#DataCleanRooms
🏔️ Join us for #InfoSummit in London on November 23rd! Together with @dentsuUK, @itvmedia, @nielsen, @SamsungUK Ads, and @starcount, we’ll explore how data collaboration unlocks new consumer insights and drives more effective media planning. Register here: https://t.co/yFedJfh1Ow
Proud of some incredible clients who are successfully running this exact play. Grateful for the partnership and role @InfoSum plays to power secure data collaboration. Thanks to @adexchanger for the opportunity share my insights - check it out below!
Writing in @adexchanger, InfoSum’s COO, @LaurenFWetzel, explains why the convergence of #retailmedia & #CTV will only intensify, and how collaboration between media owners and retailers gives brands the advanced targeting & accurate measurement they crave: https://t.co/ft3WkZoJOj
Writing in @Horizont, InfoSum’s COO, @LaurenFWetzel explains why data partnerships are key to retail media success and how data clean rooms power better shopper experiences while keeping customer data secure and private. Read more (Article in German 🇩🇪): https://t.co/rp27FFC2EV
🏔️ Join us for InfoSummit in London on November 23rd! Together with @dentsuUK, @itvmedia, @nielsen, @SamsungUK Ads, and @starcount, we’ll explore how data collaboration unlocks new consumer insights and drives more effective media planning. Register here: https://t.co/74FivQUPAa