InvestInData

InvestInData (IID) is an angel collective composed of 30+ leading data executives investing in and advising promising data startups.

[InvestInData @InvestInData]

If you're a Growth or Data leader, Motif can genuinely transform the way you do your job. Check it out and get started for free!

[InvestInData @InvestInData]

We're excited to announce our investment in @MotifAnalytics! @mikpanko and team have set the standard in sequence analytics. Having lived the challenge of understanding how users interact with our products, we knew we had to back Motif as soon as we saw the product

[Mikhail Panko @mikpanko]

A big day for @MotifAnalytics: after 2 years of hard work and iteration with early users, we are excited to announce emerging from private beta (ready for everyone) with seed funding from @AmplifyPartners and @felicis as well as backing by dozens of top data executives via @InvestInData.

Why did it take us so long?

We have started with our prior experiences exploring user behavior data and building user flow analysis tools at Google, Facebook, Lyft and Uber. Our goal was to provide the fastest statistically rigorous path from raw data to practical insights in modern tech companies. The key insight was that practical business questions are not about reporting metrics but rather about identifying growth and optimization levers, which are better served using sequence analytics for working naturally with user and business event flows.

In the end, we had to re-imagine analytics from the ground up through 4 key innovations, which come together to speed up practical exploratory analysis:

- Rich interactive sequence visualizations for identifying patterns in user and business flows (Sankey doesn’t cut it)

- Purpose-built sequence operations to query flow data the way analysts think (most practical queries now take under 10 lines of code)

- Incremental query engine to seamlessly trade between query precision, speed and cost according to analyst’s needs (SQL was too slow for sequence queries)

- Foundational AI models for identifying outcome predictors in event sequences (breakthrough LLMs extended to model sequences of events instead of words - we’ll post more about approach in a few days)

We have also developed a novel “local” mode, so everybody can experience Motif on their data without having to share it with us or install any apps.

If you need help with better understanding your user behavior or business processes or finding levers to optimize your flows, reach out on our website.

More details in the TechCrunch article: https://t.co/0Udl4AlYe4

[InvestInData @InvestInData]

The founders have reimagined a new powerful set of data abstractions and tradeoffs for an analytics tool, which respect the importance of statistical soundness but bring analysis much closer to the practical needs of business stakeholders."

[Sean J. Taylor @seanjtaylor]

If you're ready for next-level analytics that unlocks the value of the rich product event data you've been capturing, @MotifAnalytics is ready for you. Announcing our funding from @AmplifyPartners @felicis and @InvestInData and sharing details about our unique product and approach.
https://t.co/pqiOiAMcin

[John Sears @iamjohnsears]

Really fun to talk with Adam about data science, sports and investing. We’re hiring analysts at the @Dodgers so if this sounds interesting hit me up! Was also great to chat about some of our work at @Motive_inc, and angel investing with @InvestInData.

https://t.co/xlD4uMEPXt

[InvestInData @InvestInData]

With lots of uncertainly clouding 2023, we turned to our IID members to share their predictions for how data will change in the coming year - check them out!

https://t.co/AMwRMtvvcq

[InvestInData @InvestInData]

About last night: Our IID angels in NYC had a great dinner with a fellow IIDer visiting from SF. We enjoyed a flowing convo about anything from governance and hub & spokes models to thoughts about the My Octopus Teacher movie. To many more IID meetups across the world! 🥂📊

[John Sears @iamjohnsears]

But it really shines with the research stuff. I'm constantly learning -- keeping track of work projects, investigating companies for angel investing with @InvestInData, teaching myself new tech. Linking notes together, and over time synthesizing the information is killer.

[John Sears @iamjohnsears]

Over the past couple weeks, I've been exploring @dagster in more detail. These are a few thoughts based on my experience so far. (1/n)

[InvestInData @InvestInData]

So excited to connect with promising companies in the data space and meet with founders who propel this industry forward. 🚀 And goes without saying, always good to see the IID crew!

[InvestInData @InvestInData]

Congratulations to IID portfolio company @startreedata on being named among @theinformation's 50 most promising startups. Way to go team, we can't wait to see what you achieve next! ⚡⚡⚡ https://t.co/9vIbZki4CQ

[InvestInData @InvestInData]

🙌🙌🙌

[Rasgo @RasgoAI]

Rasgo has officially launched its 🚀 SaaS Metric Playbook🚀!

With 50+ metrics sourced from leading SaaS and VC professionals, our playbook highlights all of the #growth, #retention, and #efficiency metrics you need to operate and grow your SaaS company.

https://t.co/uc8fORvo6C

[shane murray @shane_m5]

Reorganizing a data team’s structure is a challenge many data leaders face. As Will Larson (@Lethain) puts it, one of the best kinds of reorganization is the one you don’t do.

So what is a data leader TO do?

I share a few thoughts here: https://t.co/yMC6yBoyg1

[InvestInData @InvestInData]

Happy Friday from the IID angels -- Here we are, ready to jump in and have a dynamic quarterly Pitch Day! It's great to connect with inspiring founders and startups disrupting the data space. Exciting things are happening in this ecosystem! 📊🤩

[InvestInData @InvestInData]

Our angel investors are looking sharp in their new IID jackets🤩

[Dan Cahana @dan_cahana]

Big news out of #SnowflakeSummit today on increased support for transactional workloads w/ Unison and Hybrid Tables

Interested to see how new cos leverage Snowflake's scale to build new apps - this should massively expand what's feasible
https://t.co/TkQRi0WHvn

[Rasgo @RasgoAI]

Don’t miss the Rasgo leadership team at the ❄️ #SnowflakeSummit❄️! We will be demonstrating our integration with @SnowflakeDB and @DataRobot!

Check out booth #1014D to see a demonstration of Rasgo!

https://t.co/5Vhno0JKbL

[Drata @DrataHQ]

For many businesses, understanding the investment of money and time that goes into SOC 2 is uncharted territory. In this guide, we’ll break down the SOC 2 audit costs and what you can expect for your business 💰 https://t.co/sZHCQOYUo8

[InvestInData @InvestInData]

BIG NEWS: Thrilled to share our data exec angels invested in https://t.co/HAooFjn0kR, a goal-based business intelligence platform founded by @rajatmonga & Varun Saini. Inference slices your key metrics so you can focus on running your business. Learn more: https://t.co/7XqvGyxDdQ