Sorry, I've been MIA lately from X but came with a great news.
I applied for the Product Marketing Alliance Scholar's Program almost two months ago, hoping it would be one of the best opportunities to learn, connect with amazing people, and pivot further into product marketing.
By the end of June, I assumed I hadn't been selected because I knew the scholars would receive an email, and mine never came.
Or at least, that's what I thought.
A few days later, while randomly going through my inbox, I found an email from three days earlier.
I'd been selected.
I've never gone from disappointment to excitement that quickly.
On 31st July, I'll officially begin my journey as a PMA Scholar. (@PMMalliance)
I'm looking forward to extent my learning from mentors, connecting with fellow scholars, exchanging ideas, and making the most of the next three months.
One lesson I'll definitely take away from this:
Be patient. And check your emails every day. 😂
Onwards & Upwards!
AI can generate a shark riding a bicycle through space in 8K.
But ask it to create a campaign for a lingerie brand...
Everything suddenly becomes inappropriate.
Interesting place to draw the line.
If anyone knows a model that can handle fashion marketing like an adult, let me know.
A viral launch is not luck. It's a system.
Every launch that looks effortless is usually the result of weeks, even months, of preparation.
You build anticipation. You seed curiosity. You warm up your audience. You collect feedback. You test messaging. You refine positioning. You line up content. You create social proof before the product is even public.
By the time the world thinks you've gone viral, you have already been working on that moment for months.
I know because we've done it repeatedly. We have generated more than 90 million organics views just having having proper system in place.
Monday standup call is all about staying on top of this week. Few things we are working on BTS:
- Kanpy's new campaign is on the way.
- 2 new client onboarding for product launches and personal branding. Yay!!
- AI thought leader's POA for the upcoming month.
let's roll this week!
What are you guys upto this week?
This is what Monday mornings look like at @KanpyOfficial.
Lots of laughter, lots of planning, and a few exciting client onboardings lined up for the week ahead.
Happy New Week! ☀️
Do things that scare you.
Go to cafes alone. Go for late-night walks. Travel solo. Start conversations with strangers. Join a class where you know no one. Speak in front of a crowd. Post your work online. Say yes to opportunities that intimidate you. Learn a new skill. Take the first step before you feel ready. Ask questions. Face rejection. Try something you're terrible at.
Growth rarely comes from comfort. It comes from doing the things you've been avoiding.