Jeff Riddall (He/Him) 🇨🇦

Proud Canadian digital marketing vet with an appreciation for left-of-centre written words, sports, craft beer, dogs and family...not necessarily in this order.

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

I'd say it's a pretty good morning, when you find yourself launching your first authored book.

Introducing Sunrise Salutations https://t.co/cfeJivMdFl available now on Amazon with partial proceeds going to @GildasClubSM in #Barrie.

#sunrisesalutations
#hotoffthepresses

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

There's a new day yawning...yes, a "y" is more certainly more appropriate than a "d" at the moment.

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Google's May core update finished rolling out on after nearly 12 days. SEO professionals described the update as heavier than March. https://t.co/rFg9pA6ksP via @MattGSouthern, @sejournal

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

12:30ish is no kinda time for a #sunrisesalutation, but hope y'all had a fine start to yer respective days...t

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

If 65% of your work is AI-exposed, the question isn't whether to use AI. It's what the remaining 35% is, and whether you can build something valuable around it. https://t.co/N4lHC7wG8A via @gregjarboe, @sejournal

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

New research reveals Google star ratings don't predict business success, but active online reputation management does, especially as AI systems compress local. https://t.co/tn6CjO8Wz1 via @MattGSouthern, @sejournal

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Hey Mr. Hummingbird, any pointers on how to keep these wings a flappin'?

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Greetings from the wrong side of 5 a.m. Got any snappy anecdotes, soothing lullabies or random animal tallying suggestions?

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Well 7 come 11 and betting on this day being more than just a crappy roll of the dice.

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Allo, allo ya dusty colliers. Fancy a spot tea or something with a bit more bite before heading back down into the mine?

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Sam Sifton's stance on AI-generated content aligns perfectly with Google's quality standards. Human accountability and editorial rigor remain essential for SEO. https://t.co/37vtB3dvgj via @gregjarboe, @sejournal

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Mornin' crew, if I can be so bold as to call y'all my crew, gang, team, posse, clan, group, prayer circle...

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Your brand name in Google no longer guarantees a fast click. New data reveals what AI Overviews are doing to navigational search behavior. https://t.co/BD6kalpcB1 via @ericvanbuskirk, @sejournal

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Welcoming any and all thoughts on the keys to becoming awaker and arching towards awakest?

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Un-sheet and compete y'all! The world needs more of our combined bold-faced optimism.

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Memornin' y'all south of the 49th parallel and to the rest of all y'all has a luvly day...

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Looks like it's gonna be a wet one.

Also, it's raining outside.

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

So what's the word? And don't say it's the bird, cuz that's not what I heard. But it could be absurd, she said all assured.

[DiscussingFilm @DiscussingFilm]

Stephen Colbert got his band to play licensed music during his final show so CBS would be sued for using the music illegally.

“Oh no! I hope this doesn't cost CBS any money!”

[Google Search Central @googlesearchc]

Today we released the May 2026 core update. We'll update our ranking release history page when the rollout is complete: https://t.co/ZfiT6txJk5

[Jeff Riddall (He/Him) 🇨🇦 @JRiddall]

Google launched the May 2026 core update, redesigned Search around AI at I/O, released its first AI Mode usage data, and sent mixed signals on llms.txt. https://t.co/70Fp5dqnxR via @MattGSouthern, @sejournal