‘Stratospheric’ ad market has peaked, growth rates unsustainable, TV faces ‘erosion’ in 2023 but advertisers not pulling for December half – yet https://t.co/NLVS9Oo92c
The Australian advertising industry has “learned to live with Covid”, Standard Media Index AU/NZ Managing Director @JaneRactliffe says, as July’s figures show a fourth consecutive month with 40 per cent annual growth.
https://t.co/OfQpSIK0kl
Reflecting on Australia's June advertising spend of $754 million - a leap of 44% on June 2020 - @StandardMediaIndex A/NZ managing director,
@JaneRactliffe said the 2020-21 year was “phenomenal”.
https://t.co/duAeCds6fI
#advertisingandmarketing#marketingspend
Media agencies reported a 44.3% jump to a record $754 million in ad spend for June, hitting pre-COVID levels of 2019. @JaneRactliffe https://t.co/vZIPATOWb2
The Most Trusted Source of Advertising Spend Data, Standard Media Index Extends Analytics Capabilities with Groundbreaking Pricing Intelligence Suite of Products https://t.co/FuS8Bfa65L