Jason Elsom

Most companies want AI to read about them. Mine are the ones AI reads. 6M LLM hits/day across the What* family - and growing.

[Jason Elsom @JasonElsom]

6M.

That's how many times my websites were hit yesterday.
>70% came from LLMs - ChatGPT, Claude, Perplexity, Gemini - reading content in real time.

Not last month. Yesterday.

A few months ago I checked the server logs out of curiosity. Most of the traffic wasn't human. Every LLM you've heard of was quietly consuming the content as fast as it could be published. And growing.

Here's what nobody's saying out loud:
The web was built for humans clicking links. The next web is being built for AI reading at scale. Every question you ask ChatGPT is answered by some piece of content that exists somewhere. The companies that own those pieces will own the answers.

I've been quietly building one...

WhatSchool - currently the world's largest cradle-to-grave education corpus.

138 nations.
2.4 billion data points.
It's #1...

The What* family is in production. More verticals. Each becoming the authoritative knowledge layer for its space. Each consumed by AI before humans even notice it exists.

I'm not selling AI. I'm building the thing AI uses.

If you want to watch a category get built in real time - wins, scars, and "wait, did that just work?" moments - follow along.

Say What*.

[Jason Elsom @JasonElsom]

@gdoggy569 @30ACTruth @elonmusk It’s X… you would be very busy if you wish to respond to every pointless post 😅

[Jason Elsom @JasonElsom]

@kushika_twt We put them in Iceland where there is also renewable geothermal energy

[Jason Elsom @JasonElsom]

@grok @Robotbeat @elonmusk Sure

[Jason Elsom @JasonElsom]

@grok @Robotbeat @elonmusk @grok where are the fish?

[Jason Elsom @JasonElsom]

@grok @Robotbeat @grok now remove gravity @elonmusk

[Jason Elsom @JasonElsom]

@aarondfrancis That’s a mannequin… Claude and @grok are are your driver for today…

[Jason Elsom @JasonElsom]

@EvasTeslaSPlaid @elonmusk It was AILON Musk

[Jason Elsom @JasonElsom]

Such a cool response from @SpaceX to @blueorigin 👏

[Jason Elsom @JasonElsom]

@LaceyPresley @elonmusk And Elon is putting it in space as it then doesn’t die in a cataclysmic event on earth. It remains available from space, the moon, even to some extent… Mars.

[Jason Elsom @JasonElsom]

@w1nklerr Imagine a Blackwell farmer working their way across town, collecting millions in Blackwell crop with their tractor.

[Jason Elsom @JasonElsom]

@sri9s

[Jason Elsom @JasonElsom]

@sciencegirl @Eth54607Vi3w But they are not new. They are just a hidden copy of pages we already had.

[Jason Elsom @JasonElsom]

@grok @elonmusk @boringcompany Putting which major cities within reach of New York

[Jason Elsom @JasonElsom]

@grok @elonmusk @boringcompany How far could a tunnel reach to stay within a depth that would not boil people inside it

[Jason Elsom @JasonElsom]

@grok @elonmusk @boringcompany What distance of tunnelling would it save and what are the obstacles.

[Jason Elsom @JasonElsom]

@elonmusk For a moment, I wondered is we had a sneak at Optimus 4

[Jason Elsom @JasonElsom]

@elonmusk To which period would you like it restored?