Jennie

PR & Outreach Account Lead | Leeds | Sharing everything Digital PR and more | All views are my own.
Get in touch - [email protected]

[Jennie @JenLindPR]

Signing off for the work year today and I couldn't end it in a better way! 🔗🎉

Merry Christmas and Happy New Year 🧑‍🎄🎆☃️

#digitalpr

[Jennie @JenLindPR]

@BeccaNicholsonX I Rebecca. I have sent you and email 🙂

[Erica Vonderwall (she/her) @ericavonderwall]

With #LoveIsBlindUK now on Netflix, I have a wedding expert ready to answer any and all questions you have about the on-screen weddings.

Get in touch for exclusive comments!

[email protected]

#journorequest #prrequest

[Jennie @JenLindPR]

Any journalists covering #OlympicGames In particular, Skateboarding and BMX competitions 🛹🚴‍♂️️

I have product experts who are happy to comment on the event, Olympians and products used.

Interested in speaking to them? Get in touch via email in bio.
#journorequest #prrequest

[Jennie @JenLindPR]

@KayDee28 Hi Kayleigh. I have sent you an email😊 Thanks, Jennie

[Jennie @JenLindPR]

@Harriet_Meyer Hi Harriet,
You still looking? I have someone that can help.
Thanks,
Jennie

[Jennie @JenLindPR]

@CharlieWatton_ Hi Charlie,
I've just sent you an email now with smartphone tips🔥
Thanks,
Jennie

[kintija/ kiki @KintijaPR]

📢Calling all parents📢we are carrying out some research into parenting trends from various angles, and would love to hear your honest thoughts and perspectives. Link https://t.co/KBFymMXzST. Only takes 2 mins,tia (multiple choice - no typing required)☺️ #journorequest #prrequest

[Richard Duggan @RJKDuggan]

I've got two exciting vacancies for trainee digital reporters at @TheBoltonNews - it's a brilliant patch and a fantastic brand to work for 🚨

Find out how to apply ⬇️ #journojobs #journorequest

https://t.co/Vtm4T1Wegh

[Kimeko M. @KimekoM]

My humble suggestion is to pitch less from the angel of “What story does my client want to tell” and instead write them from the angle of “What story do the readers of the publication I’m pitching care about, and how can my client help tell that story?”

[Jennie @JenLindPR]

@MMerinuk @POPSUGAR @ericavonderwall one for you?

[Víctor Aláez @VictorAlaez]

Who is ready for Summer Festival Season? Check @4GadgetsUK new article where I'm sharing all my tips about Iphone Concert Photography .https://t.co/BDoGFXlCwn

[Philip J ReynoldsTV 🎥 📻 🎙 @PhilipJReynolds]

Please feel free to share this with any #bilingual friends based around #London / #Surrey or anyone willing to travel! It’s going to be a lot of fun.

[email protected]

#castingcall #youtube #onlinecontent #journorequest

[Jennie @JenLindPR]

Digital PR friends, any of you used Ahrefs Content and Author features yet and know if it's possible to filter by UK publications only?

[Lisa Valentine - Journalist @LisaDValentine]

Not the ideal day to be sharing a #journorequest I know but I'm after someone who has rented privately in #Manchester city centre between 2022-23 and would be happy to chat to me on record for a story, ideally before Tuesday PM (email in bio).

[Amy Irvine @amyirvine322]

This is what gives our industry a bad rep and it INFURIATES ME ❌

Why are some agencies paying for links and disguising it as digital PR?

Probably to hit unrealistic KPIs & because it’s ‘easy’. Digital PR isn’t meant to be easy, that’s the point. You earn those links!!

[Karim Adib @KarimAdibPR]

Ya boy is down south for #BrightonSEO so hit me up if you want to meet or if its your first time and need a buddy!

Also ya boy doesn't know how to take selfies so need tips...

[Carly Martinetti @PRcarly]

5 BIGGEST misconceptions about PR:

//1. PR is “Just Publicity”

Misconception: 99% of people think PR is only about generating publicity or media coverage.

Reality: Sure, that’s a part of PR. A big one. But not the only one.

PR is also:
- Brand storytelling
- Crisis communication
- Reputation management

//2. PR is All About Spin

Misconception: PR pros are spin doctors who diabolically twist stories to make enough $$$ for themselves and their clients to sail into crimson sunsets on mega yachts.

Reality: *Effective, long-term PR* is all about being authentic and truthful, especially in this day and age where folks are fed up with AI- and BS-fueled fakeness.

//3. You Don’t Need PR if Your Marketing is Good

Misconception: Good marketing is enough to help a company get acquired, go public, or become hugely profitable.

Reality: The two work together. Marketing gets customers in the door. PR *helps* marketing do that through earned media.

But PR also positions brands as superior through 3rd-party validation—especially in top-tier publications. And its effects compound over time.

//4. Anyone Can Do PR

Misconception: PR is easy. All you need is ChatGPT and HARO. And maybe a splash of witch hazel.

Reality: PR sits at the intersection of a set of immensely difficult skills to master. Things like communication, psychology, branding, relationship-building, technical-subject matter expertise, and research—plus years of experience. Not easy at all.

//5. PR’s Results Are Immediate

Misconception: You hire a PR firm, get featured in the Wall Street Journal, and buy one of those mega yachts you were imagining.

Reality: We’re weaving a compelling narrative about your brand, getting the press to present it, and then maintaining and guarding your reputation. All that takes time.

Sure, that first placement can increase ROAS on ads, attract investors, and help you hold your head a bit higher. But PR is a long-term effort that requires strategic planning and the ability to adapt to fast-changing tech and public opinions.

Anything you’d add?

Let me know ⤵︎

[Jennie @JenLindPR]

One session not to miss at this week's Brighton SEO event!

[Karim Adib @KarimAdibPR]

Wanna come up with solid content ideas?

Want to do it without being traditionally "creative"?

Well want to find out exactly how in less than 20 mins..

I know a guy👀

#BrightonSEO #marketing #Contentmarketing

[Jennie @JenLindPR]

@katewills Hi Kate. I have sent you an email, hopefully I can help 🙂 Thanks, Jennie