Jessica Coleman, Brand Strategist + Copywriter

I help female-led businesses build breakout brands and attract the right customers with just the right web copy.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

If you are not developing a brand personality that is memorable and resonant, you're missing out on connecting with likeminded people who could be your ideal clients.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@MrLoganThompson Deadlines are life!

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@MaikoSakaiBiz So true!

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

For solopreneurs, startups, and small businesses, developing a recognizable and consistent brand is imperative. Not just because all the marketers and branding consultants on the internet say so. But because it can help you reach the right people.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

Creating a content strategy (or worse yet, just producing content willy nilly) without first developing your brand guidelines is a common, but avoidable mistake.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@ng_045 Hi! Feel free to DM me with the details of your project and I’ll let you know if we might be a good fit. 😊

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

This week I wrote 3 blogs for awesome clients, sent 4 invoices, spent time strategizing on a new VIP intensive offer, networked with 3 other entrepreneurs, and balanced my books.

What did you work on or accomplish this week?

#natleshipweek

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

Taking the time to underpin your business with a strong brand will make your subsequent marketing activities and decisions that much easier and more seamless.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

When I work with businesses to develop their copy, a robust set of brand guidelines is one of the prerequisites I look for. If it's not in place, that part must happen first.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

Creating content without a brand strategy is like putting the cart before the horse. Your content (a.k.a the cart) isn't going anywhere until you harness your branding (a.k.a the horse).

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@TheJasWilliams @MaiselTV is my self care tonight. 📺 🤝

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

That feeling when you write awesome website copy AFTER you develop your brand.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

If you are not developing a personality that is memorable and resonant, you're missing out on connecting with likeminded people who could be your ideal clients.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

This is me today. Tuesdays are the worst.

🎨: @SarahCAndersen

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

Your values help your audience identify what you stand for and why. Think about the people, traits, and causes that matter to you, and craft your list of company values with those in mind.

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

#LoveYourPetDay

P.S. This is Huck. 🥰

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

My name is Jessica, and I approve this message. Working from home is awesome!

https://t.co/kcaqvIGgD0

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

"Challenges are gifts that force us to search for a new center of gravity. Don't fight them. Just find a new way to stand." - Oprah Winfrey

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@visualitysenses @aleekwrites Outsourcing can be a game changer, for sure!

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

For those who have written or co-created their own website: what was the most challenging part of the process?

[Jessica Coleman, Brand Strategist + Copywriter @JessWrites4U]

@Andy_Helios OMG. Me too!