@landoncolvig Gotcha, something we’ve heard a ton from @triplewhale customers. We just launched Custom Categories for Campaign Organization that can group campaigns based on tactic and geo. Should be a nice unlock, check it out! https://t.co/znhxqIzJyB
If you're managing 7-figure ad accounts and asking: "How many more creatives do I need to unlock $ X in additional spend?"
You should be building a @triplewhale Moby Agent.
We’ve started rolling this out across high-spend accounts to forecast creative needs with precision and it’s already changing how we plan production and scale spend.
https://t.co/DR3N054SPk
1/3 How do I capture the most revenue in the final day of my giveaway campaign?
Moby's Meta ad strategy had specific cost caps, hourly scaling instructions, and precise timing for bid adjustments.
They used it and beat their highest-ever revenue day by $200K.
Moby is like ChatGPT, except it understands your entire business.
It's trained on $65B GMV of data, and has access to millions of data points on your business.
It pulls from @Shopify, @Meta, @Klaviyo, @Google, and 30+ others. It knows your business better than you.
In 2019, my wife and I spent $25,000 on a photo shoot for our brand, Madison Braids.
Took 3 weeks, a pro photographer, 6 models for a few static ads.
Today, AI gave me 50 new static ads then auto-uploaded them to Meta instantly for a couple tokens.
Here is exactly how👇
(Brand owners bookmark this)🧵
@iamshackelford@AaronJNosbisch I remember trying a few at GeekOut a few years back and thinking this would change the game. Keep up the great work Gentlemen!
Building agents for your app or clients??
meet OrcaBase🐳 Triple Whale minus the front end—your easiest way to power agents & apps. After two years at Triple Whale building data infrastructure, we built an AI-native, headless warehouse API—no ETL or third-party setup required.
Who is this for
1️⃣ Agent developers
2️⃣ SAAS Apps
3️⃣ Enterprise data and agent teams
The data you can access👇
1️⃣Shopify data
2️⃣All ad channels
3️⃣Amazon data
4️⃣Stripe
5️⃣40 more integrations
https://t.co/2a2l50mf7m
🔍 Product Update Day 2: Meet Widget Insights. This will be your go-to tool for unlocking key findings in any custom dashboard. Powered by Moby AI.
#TripleTheInnovation
Yesterday, a live Triple Whale event got more than 1.5 million views 🤯
tl;dr @elonmusk + @lindayaX + @jmelei , we can't wait to do it again.
Some background…
We worked with @X as our exclusive live stream partner for The Whalies.
Meaning we got…
- A sick setup on the platform (The Whalies = The Oscars)
- Top-shelf support from their product team (33 email thread yesterday)
- Promotion leading up to and during the event (don’t tell me you didn’t see an ad for The Whalies)
Pretty cool!
During the Moby reveal, conversation with @harleyf , and the awesome keynote on DTC data stacks from Christina Springer Owen of @trueclassictees , we saw something INSANE:
“LIVE: 1.1M”
Then, around lunch, we had to restart the broadcast to turn the chat feature on.
(that’s why the view number went to zero then built back up over ~600K by the time @mrsharma took the stage)
X Media Studio Analytics measures a video view when at least 50% of the video is in view for at least two seconds.
Here are the metrics that the team over at X shared with us this morning ⬇️
First Session
Session length = 177 minutes
Playback starts = 2,152,845
MRC views = 932,371
MRC viewers = 778,676
Total minutes viewed = 221,571
Device breakdown = Mobile (90%), Web (8%), iPad (2%)
Second Session
Session length = 236 minutes
Playback starts = 992,451
MRC views = 506,791
MRC viewers = 404,307
Total minutes viewed = 125,921
Device breakdown = Mobile (60%), Web (38%), iPad (2%)
How?
The power of partnership.
If you watched, thank you for tuning in 🙏
If you’re planning on streaming your next event, don’t sleep on X
And if you want to see what people were so excited about yesterday, you can check Moby out here: https://t.co/ExsrqPx1PF