Joe Howard ☀️

Previously founder at @thewpbuffs, 1x angel investor, loving husband & father, @Everton tid

[Joe Howard ☀️ @JosephHHoward]

@diegodelpradoOK Thanks, Diego! 💙💙

[Joe Howard ☀️ @JosephHHoward]

Becoming a father changed a lot about how I approach work. And life!

If you’re a Dad or expecting to be, give this a listen and let me know what you think 🎧

[Open Threads Podcast @OpenThreadsPod]

★ Just published a new episode of Open Threads: Daddin’ out & taking a hiatus with Joe Howard. Listen: https://t.co/vGvo0GVlmN

[Joe Howard ☀️ @JosephHHoward]

@LivWithoutLimit @aacpl Thanks again for such a great talk! I learned a lot. Can’t wait to see what else we learn from #JWST 🔭

[Joe Howard ☀️ @JosephHHoward]

@WPSSupport Sure! Can you open your DMs?

[Joe Howard ☀️ @JosephHHoward]

@JohnPorrini17 If not, some good trends here.

Or just check out the Profitwell report! Some great breakdowns there.

https://t.co/CaxEEcXl6v

[Joe Howard ☀️ @JosephHHoward]

@JohnPorrini17 For enterprise?

https://t.co/UwDU6higPe

[Joe Howard ☀️ @JosephHHoward]

@BentoumiTech Nice, Khaled!

Did you build this out natively or use https://t.co/voaSYFVBRF?

I personally used to always skip but building Driftly has me trying out all sorts of tours to find out how we can make our super engaging and ROI-driven 👏🏽

[Joe Howard ☀️ @JosephHHoward]

@mackcarno Nooooooooooooooo

It wasn't https://t.co/voaSYFVBRF, was it? 😰

[Joe Howard ☀️ @JosephHHoward]

@_ayushjangra_ Guided tours, ftw! 🏆

https://t.co/QgP2oDjBOq

[Joe Howard ☀️ @JosephHHoward]

@artkulak @tibo_maker Totally! And use it to continue to better target your ideal customers.

[Joe Howard ☀️ @JosephHHoward]

@MaureenB2B Yes! Why we're building https://t.co/voaSYFVBRF.

Plus analytics lets you know how far people are making it in tours, where they're getting confused. That way you can improve churn now, not in 9 months 😁

[Joe Howard ☀️ @JosephHHoward]

What are your best practices when it comes to billing SaaS customers?

[Joe Howard ☀️ @JosephHHoward]

@IkpidohoJohn Yep! Mostly working on https://t.co/voaSYFVBRF right now.

Implementing email onboarding now and will eventually do more email work 👍🏽

[Joe Howard ☀️ @JosephHHoward]

@IkpidohoJohn Definitely important to continue to respectfully follow up regularly.

Some folks on your email list will be ready to sign up today.

Some a year from now.

Can't forget about the second pool of folks!

[Joe Howard ☀️ @JosephHHoward]

@sylvaintips @vuzers Vuzers looks cool! Definitely helpful for SaaS companies to build good relationships with users and gain valuable feedback so they can eventually use that information to make their SaaS platforms better 👏🏽

[Joe Howard ☀️ @JosephHHoward]

@sylvaintips @vuzers Creating relationship with users is def important. But only when paired with strong product and feature adoption!

Low TTV + strong relationship = low churn
High TTV + strong relationship = high churn

People want to work with companies they love as long as the ROI is positive!

[Joe Howard ☀️ @JosephHHoward]

@ministryofsaas Possible to get closer to passive with good systems to generate expansion revenue from existing customers, marketing channels that require upfront time & energy but not much ongoing attention, etc 👍🏽

[Joe Howard ☀️ @JosephHHoward]

@tonyadam So MRR added must outpace revenue churn?

"Sign ups" might be a little confusing for, say, people with freemium pricing models.

In this case, could still have free trial sign up rate significantly outpace churn and be failing if those users don't convert to paid customers!

[Joe Howard ☀️ @JosephHHoward]

@SamyDindane Haha agree with those cons!

I'd argue that upfront costs are actually high if you count time, $ and energy it takes to become technical enough to build a SaaS.

It's a significant barrier to entry unless you can find a technical co-founder!