K. HunterBlyden

Marketing Maven/Fractional CMO. Omaha native. California dweller. @Creighton @Dartmouth Amateur cook. Zeta.

[K. HunterBlyden @KHunterBlyden]

A study on cell phone bans in schools "found that attendance, attention and bullying were largely unaffected by locking phones away, while academic achievement gains were minimal" https://t.co/vQOoceWWiI

[K. HunterBlyden @KHunterBlyden]

My take on mujaddara

[K. HunterBlyden @KHunterBlyden]

The avg American is in economic pain:
- AB InBev reports folks are drinking more home
- Old Navy is outpacing Gap & BR as shoppers shift toward less pricey brands
- Instacart (not even for the avg consumer) says value-focused retailers are seeing more volume
- & Gas prices 😱

[Dana Goldstein @DanaGoldstein]

With student A.I. use/abuse now ubiquitous, professors and teachers are killing off take-home essays and papers. Students are writing inside the classroom, often by hand.

It's part of the big rethink happening on tech and learning. My new report here:

https://t.co/O0o9qplXyy

[K. HunterBlyden @KHunterBlyden]

Meta (Instagram, Facebook, WhatsApp) DAU (daily active users) dropped for the first time EVER. Meta says restrictions in Iran and Russian are driving the decline. Whatever the reason, this is a significant shift for this social media juggernaut.

[TechCXO @TechCXO]

Because the first 90 days aren’t about just improving marketing, but establishing the next phase of growth.

Read the full blog from @khunterblyden >> https://t.co/IYovjiC97Y

[K. HunterBlyden @KHunterBlyden]

AI gone very wrong

[K. HunterBlyden @KHunterBlyden]

What in tarnation is the internet asking for? Pickles? https://t.co/69sZebkBPc

[K. HunterBlyden @KHunterBlyden]

Advice for consultants: Serve like an owner, not an advisor.

[K. HunterBlyden @KHunterBlyden]

Amazon is planning to sharply cut the number of packages it ships through the USPS.

I feel you Amazon. I would do the same if I had a choice. 🫤

[K. HunterBlyden @KHunterBlyden]

Adult mode on ChatGPT will hurt OpenAI's brand. Wait for it.

[K. HunterBlyden @KHunterBlyden]

PSA:

Today is Employee Appreciation Day.

Every day should be Employee Appreciation Day.

[K. HunterBlyden @KHunterBlyden]

@VetcoTotalCare Unprofessional & careless. I made an appt on a Saturday for my dog, who had a skin issue. They sent me an email (which I didn't see, landed in spam) the day before the appt & gave me six hours (during a workday) to reply. Then they cancelled my appt. Unbelievable.

[K. HunterBlyden @KHunterBlyden]

“If you can't fly, then run. If you can't run, then walk. If you can't walk, then crawl. But whatever you do, you have to keep moving forward.” - Dr. MLK Jr.

[K. HunterBlyden @KHunterBlyden]

@jennykaehms Find the thing you love beyond your sport. Keep your passion about the sport. Build your passion about your second love.

[K. HunterBlyden @KHunterBlyden]

Trending in Q1...AI amplifies [fill in the blank]

[K. HunterBlyden @KHunterBlyden]

@iiiitsandrea 👀

[K. HunterBlyden @KHunterBlyden]

Super Bowl ads:

WINNERS
- Claude (cougar dating site 😂)
- Lays (local farmers)
- Rocket Mortgage (trying to make us cry)
- Levis (rock the jeans!)

LOSERS
- Dunkin (what da..)
- Coinbase ($8M on ad, $800 on creative)
- Squarespace (nah)
- Uber Eats (despite star power)

[K. HunterBlyden @KHunterBlyden]

Have you noticed that Linkedin has the most agreeable interactions on any social media. Dissension is rare there.

[K. HunterBlyden @KHunterBlyden]

One day we'll look back and say: remember when all the generative AI posts we're easily identified by emoji usage. 🤦🏽‍♀️