Katherine Hays

CEO of Vivoom. Interested in mobile marketing, technology and innovation.

[Katherine Hays @KatherineAHays]

#Snapchat carries risks for CMOs looking to capitalize on its popular platform. https://t.co/zWBVbrn8iI

[Katherine Hays @KatherineAHays]

Broadcast & consumer sharing are getting married. A new type of immersive mktg is here: https://t.co/htWvtZ7FwL #BroadcastReimagined #MWCA17

[Katherine Hays @KatherineAHays]

I am excited to announce that Vivoom has joined Microsoft Accelerator's 2017 program. Another WIN for Shared Media! https://t.co/1wfrVSwJdn

[Katherine Hays @KatherineAHays]

The bar has been raised for mobile marketing and it all depends on Shared Media. My thoughts in Adweek https://t.co/cCVhs6audB

[Katherine Hays @KatherineAHays]

Excited to announce @Vivoom is one of @BuiltInBOS 50 Boston StartUps to watch! #50toWatchBoston https://t.co/9nV4CHG7av

[Katherine Hays @KatherineAHays]

Newest @Vivoom blog post about how Xbox LIVE is using Shared Media to activate its biggest brand champions is up! https://t.co/rrb7MdYR7E

[Katherine Hays @KatherineAHays]

My first job taught me about the media industry -- Read more about how my first job helped shaped me in @BuiltInBOS https://t.co/bkWhYIj7fX

[Katherine Hays @KatherineAHays]

1 Billion Reasons why your brand needs to be using branded filters across social, not just Snapchat. https://t.co/U6flYTPJDx @vivoom

[Katherine Hays @KatherineAHays]

Honored to be named one of Mobile Marketer's Mobile Women to Watch. See full article on all 25 worthy women! https://t.co/hcgySsl4T0

[Katherine Hays @KatherineAHays]

Check out the latest #Vivoom blog post and learn about our @GearsofWar campaign celebrating the launch of GOW4! https://t.co/ypEL7JOD7M

[Katherine Hays @KatherineAHays]

First we had Paid Media, then Earned, now Shared. People love sharing content, and brands are capitalizing on it. https://t.co/jOOpU9ueMs

[Katherine Hays @KatherineAHays]

@GarettSloane Maybe its time we admit that muted video ads that auto play in a Facebook feed simply don't work. https://t.co/mGxpxuFRwJ

[Katherine Hays @KatherineAHays]

If 3 seconds of muted video auto playing in a Facebook feed constitutes a view, then we have bigger problems. https://t.co/mGxpxuFRwJ

[Katherine Hays @KatherineAHays]

Excited to be on the Sept. 30 Boston @HUBweek panel, Leading a Technology Company- A Women's Perspective. https://t.co/hprdC0vNXA

[Katherine Hays @KatherineAHays]

Can saying"no" be the best response for your business? In a word, yes. Here's why. @BlankAvery @forbes https://t.co/kG0PhHDcXK

[Katherine Hays @KatherineAHays]

The mobile ad industry needs something new: Shared media. https://t.co/Zeg0YADSwy

[Katherine Hays @KatherineAHays]

Shared media ad results blow traditional mobile ads out of the water! @MobileMktrDaily https://t.co/mjghiqVz31

[Katherine Hays @KatherineAHays]

Why shared media is the future of digital advertising. https://t.co/Zeg0YADSwy @SocialTimes

[Katherine Hays @KatherineAHays]

Direct calls to action allow retailers to most effectively gauge results in mobile #UGM campaigns @LuxuryDaily https://t.co/ikVOjXMeyy

[Katherine Hays @KatherineAHays]

@Microsoft partners with @vivoom Using mobile and #UGM to engage with its customers https://t.co/8CPhwdq0oG