I keep opening new chats because I worry one long thread will lose track of my tasks and instructions. I'd love task branches within a chat, a visible summary of what's being carried forward, and automatic handoffs to new chats. Less context management on my end.
@thsottiaux I keep opening new chats because I worry one long thread will lose track of my tasks and instructions.
I'd love task branches within a chat, a visible summary of what's being carried forward, and automatic handoffs to new chats. Less context management on my end.
Working in growth, I know how much time goes into getting a campaign out the door.
I’d love to spend less time moving things between tools and more time talking to users, testing ideas, and learning what actually resonates. That’s where I want AI agents to help.
There’s a misconception that a successful launch video needs to cost tens of thousands of dollars and feel like a high production commercial. But @FarzaTV has a different approach.
Farza is the founder of @heyclicky and previously built Buildspace, one of the largest online schools for people working on their own ideas. He’s been making videos for over a decade, and today his posts regularly get millions of views. Rather than treating launches as rare, high-stakes moments, he’s made them part of the everyday process of building a company.
Farza sat down with YC’s @aaron_epstein to share his playbook for turning demos into stories people actually want to watch. He breaks down how he scripts videos that still feel off the cuff, why founders should launch constantly, and and how to figure out which channels actually convert.
01:44 — Launch Constantly
03:38 — Start Shipping Demos
05:02 — Show the Process
06:07 — The Clicky Launch
07:43 — Write a Hook That Stops the Scroll
10:30 — Why Farza Scripts Every Video
12:04 — Designing the First 10 Seconds
15:15 — Demo-Driven Development
17:25 — You Have to Take a Thousand Shots
20:48 — Farza’s Formula for Videos That Convert
23:01 — Turning Demos Into Stories
24:53 — Show What You're Actually Building
29:11 — Finding Customers on Social Media
31:02 — Which Platforms Actually Convert?
39:01 — Why Farza’s First Hire Was a Filmmaker
40:49 — The Video Stack
45:41 — The 30-Day Launch Challenge
This resonates with my experience using AI as a marketer. Ideas I used to leave in a notebook can now become things I actually build and test.
That first attempt changes how you see yourself and what you feel capable of trying next.
Filmmakers, musicians, and software developers do the same job: turning lived experience into something a stranger can walk into. https://t.co/7l4misU5uZ
After 3+ years in KOL marketing, the relationships mean a lot to me.
Creators I signed back when I worked as a talent agent still keep in touch. Some partnerships become friendships.
The content gets published, but the connection doesn’t have to end there.
KOL marketing can look like a repetitive job: find creators, negotiate, get the content delivered.
But working with creators teaches you negotiation, content judgment and why certain ideas take off. You exchange ideas and learn from each other. That’s what I enjoy.
Since becoming active on X, I’ve noticed more focus on gaining followers than sharing useful content.
I have fewer than 100 followers. I’d rather give them a reason to stay.
I’ll be sharing more lessons from growing AI products, the work, the mistakes, and what I’m learning.
Took these photos at CES earlier this year, listening to @JensenHuang talk about the future. I wondered how far AI would go, never whether he'd still be on that stage next year.
Looking back, I realize I'd taken that familiar presence for granted. CES may feel different next year.
@Henryf1w 58 followers, apparently my own GTM needs work too 😂 I lead North American go-to-market at an AI company. Sharing what I’m learning about winning customers and turning AI interest into actual adoption. Who else is building in this space?
I’ve almost stopped using the term “vibe coding” because there’s a negative connotation to it
It implies that you didn’t put a lot of effort or soul into the output and it’s just AI slop
But oftentimes people ARE putting their heart and soul into the work even when using AI coding tools. The 2 are not contradictory
We need a better word for describing this