โThe most urgent person usually wins. The person who is desperate and needs it the most is the one that normally gets it.โ
Incredible message from Kara Lawson, Head Coach of Duke Womenโs Basketball team.
Marketing truths:
1. People buy with emotion, then they rationalize the decision later.
2. People buy the best story, even if it's not the best product.
Understand these to sell more.
โInsanity is doing the same thing over and over again and expecting a different resultโ
โฆexcept for entrepreneurs.
We just call that waiting for the work to pay off.
Everyone is searching for peak climaxes โ orgasms, insane parties, psychedelic trips โ but the mundane is so beautiful & where you spend most of your life. Tea in the morning. A sunrise. Saying hello to a stranger. Home cooked meal. Petting a dog. A rainfall. Cheese.
"The magic you are looking for is in the work you are trying to avoid." -Some smart guy called Dipen that I never heard of, but damn that's a good quote.