KippBodnar.eth

CMO @HubSpot ($HUBS), Dad, Angel Investor, Board Member, art and NFT collector. Learning all things Web 3. Co-Host of Marketing Against The Grain subscribe 👇🏼

[KippBodnar.eth @kippbodnar]

So honored that @HubSpot has been named the #1 software for Marketers by G2! https://t.co/MvU7MzLo3R

[anu @anuatluru]

It’s the Age of Human Unicorns.

(It doesn’t matter if you’re a builder or financier or talker, just that you’re a singular star at what you do)

[KippBodnar.eth @kippbodnar]

@businessbarista @codyschneider @PJaccetturo @searchbrat @ericosiu Fair and he is better than me with AI as well.

[KippBodnar.eth @kippbodnar]

This documentary is going to be epic.

[KippBodnar.eth @kippbodnar]

AEO should be fun.

How many prompts have you made me????

[HubSpot @HubSpot]

@imkylecooke has never once taken anyone’s advice. But he took ours.

That’s because HubSpot AEO showed him that his canned cocktail company @drinkloverboy wasn't showing up in AI search. It also showed him who was beating them, what to fix, and what prompts to track to stay at the top.

Now when someone asks AI for a canned summer cocktail reco, Loverboy is the answer.

Zero crash outs.

OK, one thrown stool, but we're not counting that. 🧡

Try it free at https://t.co/uCSCzztZG8

#hubspotpartner

[KippBodnar.eth @kippbodnar]

@lennysan Marketing is more important than ever. The last decade of marketing was stuck in spreadsheets and optimization land. I know. I was one of them. I was wrong. That time is over.

The winners of the next 10 years will be creative, high taste, and non direct attribution obsessed.

[KippBodnar.eth @kippbodnar]

@thesamparr Legit awesome. Had no idea this existed.

[KippBodnar.eth @kippbodnar]

@eglyman This is the right take

[KippBodnar.eth @kippbodnar]

@jgreze Congrats

[TBPN @tbpn]

Gusto cofounder @edawerd says today is the most important day in Gusto's history since launch.

They just shipped Gusto Cofounder, an AI agent that you talk to through texting and Slack that automates almost everything a small business does in its back office.

He explains:

"We start with all the problems that we're already helping our customers with — payroll, benefits, HR, scheduling — then we bring on a lot of the power of AI into it."

"You tell us what your business processes are, starting with payroll, benefits, and all these things we're already doing for you. And Gusto Cofounder will basically run your business process for you."

"You communicate with it through SMS and Slack. You don't really even interface with it through a website."

"And we connect to all the systems that you're using outside of Gusto as well. Notion, QuickBooks, Google Workspace... Gusto Cofounder brings it all together into one place where it automates your business processes."

[KippBodnar.eth @kippbodnar]

I will never be this good at anything in my life. Legend.

[O’Shea Jackson Jr @OsheaJacksonJr]

I saw it. Now you have to see it. His name is Samuel. And he…is a king.

[Allan Guo @_allanguo]

I broke my cofounder's arm to prove a point: you don't need a keyboard.

Meet @WillowVoiceAI Scribe, our voice AI assistant. It clears your email, Slack, and docs in seconds. We'll pay you $10k if you still need to type after trying it.

Don't believe? Try Scribe below and win.

[KippBodnar.eth @kippbodnar]

@kamilrextin @bhalligan @sequoia @ivanhzhao I don’t think so. Brand+product marketing+comms are all merging together and also need to operate in an agile way at AI speed.

[KippBodnar.eth @kippbodnar]

The new Bleachers album is 10/10. No notes. Has all the best aspects of 70s, 80s, and 90s rock modernized into the present day. So good.

https://t.co/hQrnGw8x00

[KippBodnar.eth @kippbodnar]

@businessbarista Epic. Would totally stay there now because of this

[dharmesh @dharmesh]

Woo hoo! HubSpot at the top of the list in terms of "agent readiness".

Really love what @jasonlk has built here.

Raises the visibility and importance of software companies creating not just a great UX for humans, but a great AX (agentic experience) too.

[KippBodnar.eth @kippbodnar]

@erica_wenger If the person you hire to lead marketing hasn’t built a real organic audience it is likely you are hiring someone to optimize paid and email campaigns and will be in a perpetual growth sink hole.

[KippBodnar.eth @kippbodnar]

@erica_wenger Distribution is undefeated

[KippBodnar.eth @kippbodnar]

This is what an A+ brand social account post looks like.

[AriZona Iced Tea @DrinkAriZona]

we're not mad just send us one