Kramer Caswell

Live life in such a way that the preacher doesn't have to lie at your funeral.

[Untitled @get_untitled]

Identify and build custom audiences for paid media campaigns using Intent Data from Untitled. Take 1 minute and 50 seconds to learn how performance marketing teams can boost campaign performance by 6X using contextual intent signals. Get time back, grow top-line revenue, and increase returns on Meta Ads, Google Ads, TikTok Ads and more.

[Kramer Caswell @KramerCaswell]

@get_untitled most ad teams are targeting vibes, not intent

untitled built a library of 36k+ topics based on real buyer signals: push to Meta, Google or a DSP in one click

teams are hitting 6X ROAS just by fixing their audiences

DM me for a live demo 👇

[Untitled @get_untitled]

Retainers are cancelable. Infrastructure isn’t.

Hot take: most performance marketing agencies don't actually want to change their model.

Not because they can't. Because change is uncomfortable and the old model still pays the bills... for now.

Here's the part that stings:

> The labor model isn't just a margin problem; it's a positioning problem. When you sell hours, you're a vendor. When you own infrastructure and outcomes, you're a partner. Clients don't fire partners.

> The performance marketing agencies we've seen struggle most aren't struggling because of the economy or competition or AI. They're struggling because they never gave clients a reason to stay beyond the last campaign.

> Productized systems fix that. Recurring revenue fixes that. Full-funnel ownership fixes that.

Most media service companies won't make the leap. A few will. And five years from now, those few will look like they had some kind of unfair advantage.

Don't believe us? @sequoia is pointing at the same massive opportunity: The next $1T company might be an AI-NATIVE Agency that owns the client and data infrastructure 🤯

The performance ad agencies we’re seeing WIN are stepping out of that model entirely. They’re not just using Untitled to optimize their service offerings, they’re changing how they package and deliver them altogether.

This is the shift we're helping performance marketing agencies make every day. And if it resonates with where you're trying to take your advertising agency, we'd love to show you what's possible.

[Untitled @get_untitled]

your website visitors just became direct mail prospects

> anonymous traffic = missed revenue opportunities
> behavioral data shows intent better than demographics
> physical mail cuts through digital noise when timed right
> 24-hour window from web session to mailbox delivery

https://t.co/Se3JqtlbFy

[Untitled @get_untitled]

most visitor tracking tools are still stuck in 2019

> you're paying for software that only identifies 2% of traffic
> meanwhile 98% of your visitors stay anonymous
> modern identity resolution platforms can identify 20-40% of visitors
> the revenue gap between old and new tools is massive

https://t.co/Bs0PIbEi0S

[Untitled @get_untitled]

https://t.co/JSlGhqk61v

[Untitled @get_untitled]

🚀 $500 in ads → $28,000 in revenue

No gimmicks. Just smart targeting. Wide Awake used Untitled to:

🔍 Capture more mobile visitors than the Facebook Pixel
🎯 Target high-value demographics (like income)
⚡ Sync audiences straight into Facebook Ads

🔗 https://t.co/xfmDVEaiQG

[Untitled @get_untitled]

Online sales are slowing. CPMs are climbing. Your audience is drowning in noise.

🧠 Untitled helps you find hidden shoppers who are already showing intent and sync those AI-built audiences into your marketing platforms. Smarter targeting. Lower costs. Better performance.

[Untitled @get_untitled]

Your website is full of potential customers, you just don’t know who they are. The Untitled ID Tag connects user data to visitor sessions, helping your brand identify website visitors for retargeting, remarketing, and personalized outreach. Learn more 👉 https://t.co/KDIk21nrG9

[Untitled @get_untitled]

We're thrilled to share our latest video case study featuring Todd Krise, Director of Account Strategy at @LeapHumanx. Dive into the insights as Todd discusses the transformative impact of the Lead Data Stream on their client strategies.

[Untitled @get_untitled]

"Untitled has fully shifted in its business model, or as Peabody called 'a new conduit of business,' a process that began in the third quarter of last year." Check out our recent article in @BFLouisville. https://t.co/eizx9IKiPY

[Untitled @get_untitled]

Turn browsing into buying. Meet the Lead Data Stream from Untitled. Our customers are generating 20-30% more revenue by identifying and converting hidden users on their website. https://t.co/vq5fmWIlbf

[Untitled @get_untitled]

Now more than ever, Analysts, Engineering Teams, and what we call "data-nerds" can analyze SMARTER and FASTER. A few amazing features that you can experience:

[Kramer Caswell @KramerCaswell]

@jonkeyjong

[Kramer Caswell @KramerCaswell]

Four films from the last ten years that I consider to be masterpieces

[jonatham @jonkeyjong]

four films from the last 10 years that I consider to be masterpieces

[Untitled @get_untitled]

Untitled believes in the power of a dog-friendly office! Our little friends bring so much joy to the workplace. Here are a few pictures of our office pups, who always keep us smiling. Check out the full team with the link below! https://t.co/O4kze7aOMK

[Untitled @get_untitled]

Unlock the full potential of your data with Machine Learning. Learn more in our newest blog post below! #datamanagement #machinelearning #dataquality https://t.co/OSKvc7SXUV

[Untitled @get_untitled]

We love a website refresh. Check out the new Untitled site. Analysis ready data in minutes, not months. https://t.co/EV2GUIYrE8

[Kramer Caswell @KramerCaswell]

@Jason Untitled Firm // https://t.co/dgF5kKa5s8
One-Click Data Stacks that drive revenue.
Late Seed
Product Deck and product video on website homepage

[Mark Hamill @MarkHamill]

May The Fourth Be Just Another Random Day To Some... But We Know Better

#MayThe4thBeWithYou_ALL