I started this account to subliminally address a simple idea: what gets labeled “retro” or “vintage” is often just work that respects place, continuity, and constraint rather than chasing novelty. Any new aesthetic won’t come from declaring a single “correct” look and scaling it across an entire continent. The United States is too large, too diverse, too environmentally and culturally fragmented for that to work. Aesthetic monoculture fails here for the same reason it fails ecologically.
Regionalism is the answer, but it requires intention. It means funding local architects, artists, and makers who are embedded in their regions and understand its climate, materials, labor, and history. When aesthetics are mass produced from a handful of cultural centers, they lose meaning and become branding exercises rather than culture.
Europe understands this instinctively. Countries the size of American states sustain radically different architectural traditions, craft lineages, and urban forms, often separated by only a few hundred miles, because local talent is supported and allowed to lead. Italian regionalism alone contains more variation than most global design movements. The future isn’t one aesthetic imposed from above. It’s many regional ones, funded, trusted, and allowed to grow.
A heavy embrace of local cultures is the answer.
AAAAAA thank you all so much for the kind responses to our announcement trailer!! 🙇
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Who are you r//*ally?
From the creators of SOMA comes its spiritual successor, ONTOS.
A sci-fi thriller taking you to the edge of your own morality.
Featuring award-winning actor, Stellan Skarsgård.
ONTOS comes to Xbox, PS5, and PC in 2026.
#TheGameAwards
🙏 Thanks to everyone who helped to make the 43rd annual Golden Joystick Awards our…
📺 Most-WATCHED…
🗳️ Most-VOTED…
✍️ Most-REPORTED… event EVER!
👀 See you in 2026!
What a privilege to be nominated, not only for 2025 GAME OF THE YEAR, but also TWELVE??!! TOTAL NOMINATIONS
There are so many deserving, precious games from this year, and to be nominated among them makes us SO SO very whee 🥹
THANK YOU!!