Lillian

[Lillian @LilliChezak]

@ReeceAdrian14 @WortylkoLori Packaging is such an underrated part of marketing, I see so many tiktoks and reviews of people buying products just because they like the packaging. You break down how it is important to marketing really well too.
#UCBAMKTG2080 @WortylkoLori

[Lillian @LilliChezak]

This week in #UCBAMKTG2080 we learned about packaging, branding, & product decisions. I liked learning about the importance of packaging because I see a lot of reviews of products bought solely for their packaging and think it plays an underrated part in marketing. @WortylkoLori

[Lillian @LilliChezak]

@dimeflipper @WortylkoLori Is the government being a B2B market is good thing for American businesses? Or could it have potentially dangerous effects? @WortylkoLori #UCBAMKTG2080

[Lillian @LilliChezak]

This week in #UCBAMKTG2080, we learned about B2B practices. B2B involves six steps- need recognition, product specification, RFP process, analysis/negotiation/selection, order specification, and vendor performance.
@WortylkoLori

[Lillian @LilliChezak]

This week in #UCBAMKTG2080, we learned about the concept of the 4E’s (excitement, engagement, educate, experience) Of these, I think engagement is the most important, as I just finished a social media for business class and engagement was the top priority. @WortylkoLori

[Lillian @LilliChezak]

@WortylkoLori Despite the confusion around the amount of dresses, I don’t think this would be worth a lawsuit, as it really wasn’t different from any other giveaway. But because of this confusion, they definitely cost them far more than the giveaway would’ve. #UCBAMKTG2080 @WortylkoLori