Lily Tatterson

[Lily Tatterson @LilyTatterson]

@wvu888 @blairadowler I have to agree, it seems like the first place you hear about any major even nowadays is twitter/reddit. The power of social media is no joke! #mktg475

[Lily Tatterson @LilyTatterson]

This is a great article from @hootsuite highlighting social media trends in 2020. I really like the actual stats included to back up these claims! #MKTG475 https://t.co/4ExkSp28lS

[Lily Tatterson @LilyTatterson]

@blairadowler I think ads will continue to be more and more tailored towards our SM habits. It also seems like it’ll be much more common for any business to be present on most or all social media platforms. #MKTG475

[Lily Tatterson @LilyTatterson]

@AshleyBerryhil6 @blairadowler i agree! SMM gives brands the opportunity to really enhance customer relationships and connect! #MKTG475

[Lily Tatterson @LilyTatterson]

This article examines the importance of digital marketing during COVID-19. The market has been changed & businesses have been forced to adapt or face failure. #mktg475 https://t.co/5buorJVMWN

[Lily Tatterson @LilyTatterson]

@suzannahamrick @blairadowler i was really grateful for this experience also! it’s always helpful to have more hands on experience #mktg475

[Lily Tatterson @LilyTatterson]

@kaityam_ @blairadowler this is a perspective i hadn’t really thought of before this class! definitely an eye opener #mktg475

[Lily Tatterson @LilyTatterson]

@blairadowler I have always thought highly of these strategies. After taking this class I feel even more aware of how important SMM is to the future of marketing. I hope to have the opportunity to work in digital/SMM marketing in the future! #MKTG475

[Lily Tatterson @LilyTatterson]

@Shtarky @blairadowler this was definitely a risky move but vegan jokes are pretty common. I think it could’ve ended up alright if it had caught on with the more humorous side of twitter #MKTG475

[Lily Tatterson @LilyTatterson]

@kaityam_ @blairadowler I definitely think this is in bad taste considering this money is supposed to be helping people keep a roof above their heads, food to eat, etc. Not a smart move! #MKTG475

[Lily Tatterson @LilyTatterson]

@blairadowler @draperjames this is an article from @nytimes discussing the incident! #MKTG475 https://t.co/sPVrLjAwbe

[Lily Tatterson @LilyTatterson]

@blairadowler Reese Witherspoon’s company @draperjames recently put out an insta competition giving away free dresses to educators. It received over a million responses but there were only 250 winners. Now they’re being accused of capitalizing on corona & facing backlash #MKTG475

[Lily Tatterson @LilyTatterson]

@PinHead56401696 @JennLStevens this is a great point! some of the things we used to feel like we absolutely needed (like purchasing coffee everyday) now don’t seem that important. Although, I also wonder if some people will return to these things immediately bc they miss them so much. #WVU389 #ICMKTG

[Lily Tatterson @LilyTatterson]

@JennLStevens I think some changes, like the shift towards online purchasing, have been accelerated & will continue to be widely used. I shared this article w/ my mom and she agreed but also thought shoppers would return to stores bc it would provide a sense of normalcy #ICMKTG #WVU389

[Lily Tatterson @LilyTatterson]

@PinHead56401696 @LaurelAynne this has been my main quarantine activity outside of daily walks! this game is so easy to play for hours on end, also it’s very relaxing. #WVU389 #ICMKTG

[Lily Tatterson @LilyTatterson]

@LaurelAynne I’ve seen a ton of people cleaning out old rooms, sheds, courtyards, etc. & remodeling them. Those videos & posts gain a lot of attention very quickly. @HomeDepot & similar stores could interact w/ these users and post about these projects! #WVU389 #ICMKTG

[Lily Tatterson @LilyTatterson]

This @Forbes article does a great job of exploring the different reasons video marketing has become so vital. #mktg475 https://t.co/xfyPK5644W

[Lily Tatterson @LilyTatterson]

@Zachclark_10 @blairadowler i feel like every other story i see on insta & snapchat is a challenge! this would be a great way to get a lot of ppls attention quickly #MKTG475

[Lily Tatterson @LilyTatterson]

@HunterT11927524 @blairadowler I agree! Social media users are getting more & more used to consuming info quickly, so holding their attention is harder. Quick clips definitely do the trick. #MKTG475

[Lily Tatterson @LilyTatterson]

@blairadowler Some SMM trends I plan to incorporate are stories & video content. These are both extremely popular ways to reach an audience that require little work from them in return! They also provide a great opportunity to be creative & have fun. #MKTG475