Raise service levels. Boost #marketing efficiency. Win locally. Improve retention. The outcomes of a properly deployed #CX 2.0 program will have a dramatic impact on your #business. Learn how at the #CreateWOWSummit. Agenda at: https://t.co/rWFmzfJNGH #MarketingConference#Brand
Why do we personally onboard new customers?
❶ Increase delight 💜
❷ Create power users
❸ Drive word of mouth
❹ Foster human connection
@growthdotdesign gets into the details. Dive in 👇
https://t.co/FSi2lPowJD
@rahulvohra shares a simple pricing framework on @acquiredFM:
1. Understand competition
2. Clarify position ("the best tool for the high-expectation customer")
3. Triangulate price (we use Van Westendorp's Pricing Sensitivity Meter 🤓)
https://t.co/WUUPtFR1jf
☀️ "The fundamental job of a founder is to create momentum. In my mind, I imagine this gigantic flywheel, and it's made up of the most dense material in the universe. Your job is to get this thing moving." - @rahulvohra tells @gilbert and @djrosent on https://t.co/WUUPtFR1jf
🎙 "If you can nail it with your core group, you can always find more room around the edges"
@rahulvohra on entering a large market, with giant incumbents, and competitive products
More 👉 https://t.co/WUUPtFR1jf
"Superhuman is the future of work. Once I started using @Superhuman, I couldn't conceive of relying on anything else" @davidu tells the @nytimes why he wanted to invest 💌 https://t.co/MH3cD0kEga
The @nytimes reviews @Superhuman! 💜 "I bushwhacked through my unread emails in less than an hour, eventually reaching a kind of dissociative flow state" https://t.co/Qp8HnP2Spx
We're hosting the next @superhuman whiskey tasting Thur 6/27 in SF. Theme is "Whiskeys from Around the World". For the engineering/product/design community + customers + friends of the company. Room for ~10 more. If interested, DM me for an invite.
(pic of the last event)