Data turbulence in Europe challenges loyalty program data stewardship https://t.co/KnfUVo27lg via @LoyaltyMagazine Big tech versus regulators is a battle loyalty marketers cannot afford to ignore because so many programs rely heavily on the analytic tools that BigTech provides.
Talking to Aron Alexander of newly named Runa involves some re-evaluation of accepted realities. For example, money will no longer be the definitive currency. And loyalty points won’t remain within their walled gardens. #currency#money#digital#loyalty#loyaltypoints
Breaking out of Closed-Loop Loyalty https://t.co/u4t04QE4zU via @LoyaltyMagazine an open-loop approach has mainly been reserved for credit card loyalty. It has remained off limits to core loyalty club activities. Until now.
Removing friction to get to payment faster https://t.co/cfXGEmHTaH via @LoyaltyMagazine " The fact is that in-store loyalty has not kept up with the slick process customers are now used to when they pay." Interesting Q&A today with Tom Holt, co-founder of @PaymentLoyalty
BLAND LOYALTY… https://t.co/OBNr6RZC5q via @LoyaltyMagazine Why doesn’t #Loyalty get as much love? Asks Collinson's Christopher Ross. A fascinating article that pulls no punches. Plus latest #loyaltyreport.
The Fine Art of #Loyalty - new series of articles from Collinson https://t.co/EV7GkysNJU 72% of businesses say optimising customer loyalty is a top-five priority. Stephen Gilbert for #Salesforce at #Collinson, explains how to get the loyalty magic just right.
Looking forward to seeing you at the International Loyalty Awards Gala Evening on June 14. Can't wait! Real people, real excitement, in-person, tremendous! 🥂 👏 👍 🎉 🏆 🥇
30 Under 40 Loyalty Royalty 2022 list announced https://t.co/2RTQDxpq2k A celebration of the incredible talent emerging and flourishing in our industry. These people truly deserve the title of Loyalty Royalty because they are the movers, shakers and doers.
International Loyalty Awards Finalists https://t.co/Efu21BrShI Descriptions of every entry that has made it to the final stage - don't forget to book your table for the biggest loyalty party in the world - https://t.co/h1BE8BlorQ
The mental and the physical:Dualism in loyalty programs and how to look after your customers’ needs https://t.co/8kcbabA1dt An interesting article from #AlexanderKubicki at #SpartaLoyalty - and its free to read
What a busy week! We are so excited that so many of you have entered the International Loyalty Awards 2022 - its going to be a fantastic year! We wish you the best of luck, and don't forget to put June 14 in your diary for the amazing Gala Evening in London.