John McCallum

Husband | Father | Gaming & Anime Market Researcher | Can whip up a mean cake

[John McCallum @Ludonarrative]

What a pleasure today!
#SkyAX2026 #DearVanGogh

[John McCallum @Ludonarrative]

@SpikeChunsoft_e Who does y'all's survey work?

[John McCallum @Ludonarrative]

@Real_Kilometers If only there was a high-quality, affordable, syndicated consumer insights offering with data going back to 2020 that could help paint a fuller picture...

[John McCallum @Ludonarrative]

I can only assume @star_sama13 is behind the @HIDIVEofficial marketing coup for @oshinoko_global that is @YOASOBI_staff getting invited to the @WhiteHouse .

[John McCallum @Ludonarrative]

North Louisiana honors a legend

[ロアネア@最多情報源バズニュース @roaneatan]

鳥山明が亡くなって放送されたドラゴンボールについての米国のニュースでキャスターの服が道着仕様になってるの面白いｗ金髪なのもポイント高め

[John McCallum @Ludonarrative]

@licensingexpo really us a magical place. #BlueyXboxSweepstakes

[XBOX @XBOX]

The perfect way to play Bluey The Videogame: with a #Bluey Xbox!

Follow and RT with #BlueyXboxSweepstakes for a chance to win a custom @OfficialBlueyTV Xbox Series X & controller.

Ages 18+. Ends 12/13/23. Rules: https://t.co/o7jQCwIfzY

[Interpret ® @interpretdata]

The world of #anime is booming, and at Animeasure, we're proud to offer something exceptional:

🌍 Global Expertise
📊 Exclusive Data
🔍 Worldwide Insights
➕ Comprehensive Coverage
💬 Expert Guidance

Explore the anime market with #Animeasure: https://t.co/7J5rYX0t4V.

#MRX

[John McCallum @Ludonarrative]

@bontmercy

[John McCallum @Ludonarrative]

It probably won't mean a lot to most, but this is a big deal to a few of us at that intersection of loving anime and the Macy's Thanksgiving Day Parade. I think there are fun questions around the marketing/branding role of the parade in today's market, but mostly I love this.

[Toei Animation @ToeiAnimation]

ANNOUNCEMENT: Luffy is set to soar over the streets of New York City when he makes his debut at the 97th Macy's Thanksgiving Day Parade! 🏴‍☠️🦃🗽 🎈 #ThanksLuffy #OnePiece #MacysParade @macys

[John McCallum @Ludonarrative]

@holland_tom I heard you reference Cato on several occasions on your Pinochet episode. Is this teasing a Cato episode?

[John McCallum @Ludonarrative]

As a professional with relevant subject matter expertise here, I can confirm that his rizz is indeed off the charts. I will report back when our data visualization R&D team develops a chart big enough.

[GKIDS Films @GKIDSfilms]

His rizz is off the charts. 🐷📈

Hayao Miyazaki's PORCO ROSSO returns to theatres Aug 20 & 22!
🌤️ https://t.co/aeKfLVnpK6

[John McCallum @Ludonarrative]

Sometimes an anime collaboration with a blockbuster Hollywood movie franchise is worth a thousand data points (Spy x Family is kind of a big deal).

[『SPY×FAMILY（スパイファミリー）』アニメ公式 @spyfamily_anime]

／

#ミッションインポッシブル
最強のスパイコラボ決定🎉✨

＼

『#SPY_FAMILY』のキャラクター達が
『ミッション：インポッシブル』の
ポスターを完全再現🎬

それぞれの活躍を映画館でチェック👀

@MImovie_jp
#トム・クルーズ
#劇場版SPY_FAMILY

[Interpret ® @interpretdata]

Our #Animeasure syndicated product provides an insider’s guide to decipher the various segments of contemporary anime #fandom.

Here are the top 4 reasons that make Animeasure unique. 👇

Gain unparalleled insights into the complex #anime ecosystem: https://t.co/7J5rYX0t4V.

[Interpret ® @interpretdata]

Our #Animeasure research offers context for forming a global anime #strategy.

We profile 15 of the world’s largest emergent and mature anime #audiences.

Decipher the myriad #segments making up contemporary #anime fandom: https://t.co/7J5rYX10Ut.

#Streaming #MarketResearch

[Interpret ® @interpretdata]

Streaming services are going after the increasingly lucrative and global #anime market, seeing it as a way to broaden their appeal to younger #audiences. 🌎

Find out how @Crunchyroll Is Beating the Competition in Anime #Streaming (via @TheWrap. ) 👇
https://t.co/UVkoiQst69

[Interpret ® @interpretdata]

Spy X Family has captured the hearts of fans worldwide.

From its unique #storyline to its exceptional characters, dive into the fascinating world of #SpyXFamily and find out why it's been lighting up the #anime charts across the globe! 👇
https://t.co/J6APbR0LZi

[John McCallum @Ludonarrative]

@Real_Kilometers What have you found to be some of the primary drivers of piracy? And have the drivers for piracy changed appreciably over the past couple decades?

[John McCallum @Ludonarrative]

Is it surprising that a Japanese IP would create character-specific playlists? Not if you're looking at the data for similar audiences... https://t.co/5Ahbdx7e1C

[FINAL FANTASY VII @finalfantasyvii]

We’re celebrating the 26th anniversary of Final Fantasy VII with specially curated playlists for each main character in the game! 🎵

Please take your time and enjoy listening to them all here: https://t.co/IvhywlbGdi

[John McCallum @Ludonarrative]

It is very exciting to see the first footage of Nintendo World at Universal Hollywood! Also interesting to see some of the changes from USJ: on the left is the Peach's Cake I got at Nintendo World in Japan while on the right is the Peach Cupcake in Hollywood.

[John McCallum @Ludonarrative]

I'm honored to be cited on behalf of @interpretdata in @rolandkelts' recent article in @japantimes. More importantly, I really enjoyed the read and the sort of diverse insights only Roland could pull together so neatly into an article like this. May the dominance continue!

[Michey Peckitt マイケル @Peckitt]

In which @rolandkelts explains how Anime continued its dominance in 2022 https://t.co/6Twc2D7lEj via @japantimes