Luke Hodson

Forbes and Campaign 30 Under 30 Winner, founder of youth culture marketing agency Nerds Collective and Dyslexic.

[Luke Hodson @LukeaHodson]

🚨 Now Live: #Back2Skool Ep. 6 - Inner-City Youth Panel! Scarlett, Teshan, & Nayhal share raw thoughts on life, culture, & brands. 👀 Watch now: [Link to EP06] Don’t miss their unfiltered insights! #YouthVoices #BrandInsights #LivePodcast https://t.co/va8RwFFemi

[Luke Hodson @LukeaHodson]

🚨 Live Now: #Back2Skool Podcast ft. Cultural Academic Dr. Joy White!
Join us as we delve into: 💡Young black lives in the inner city 🌆Brands supporting underprivileged communities 🎶Inner-city black enterprise culture.
Tune in now! 🚀 https://t.co/g3eOEE35k4

[Luke Hodson @LukeaHodson]

Explore how #GenZ's 'Beta Pioneers' are reshaping brands and society on @TheDrum #BetaPioneers #Branding #Creativity https://t.co/ZMf1UNaSLs

[Luke Hodson @LukeaHodson]

🔴LIVE: #Back2Skool ft. Futurist @NextBigThingCo , CEO of Next Big Thing.
Exploring: 💡Brand adaptation in fast-paced markets 🔮Key trends set to shape our world in 5 years 🏗️The shift from traditional power verticals
https://t.co/NJKS8JUiWJ

[Luke Hodson @LukeaHodson]

🚀NOW LIVE: #Back2Skool with Oyin Akiniyi, Head of Cultural Conversations at Chivas Regal. Dive into the pillars of successful cultural strategy, team-brand alignment, and Oyin's journey with brands like #Nike. Tune in for a burst of inspiration! 🤓 https://t.co/HqxHWVmLDp

[Luke Hodson @LukeaHodson]

🔔 #Back2School Alert! Get ready for a game-changing session with @OyinAkiniyi, Head of Cultural Conversations at @chivasregal, this Friday!🎙️
From 3️⃣ crucial pillars of a winning cultural strategy to aligning team culture with brand identity, this episode is packed with insight

[Luke Hodson @LukeaHodson]

#CulturalCurrency is on the rise! 🌍 In my latest article for @TheDrum, I explore how #GenZ is challenging the Eurocentric landscape of pop culture, embracing their roots, and fostering a more inclusive society. https://t.co/05cAgtTU7r

[Luke Hodson @LukeaHodson]

ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ: The podcast decoding youth + culture EP.2 is now live, featuring the legendary
@kingadz – the streetwear VETERAN, published author, documentary maker, and cultural connoisseur https://t.co/cWVOh5tFjC.

[Luke Hodson @LukeaHodson]

🚨ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. CMO, @JDOfficial - Nadia Kokni

Our new podcast show ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ is live & direct.

Check out EP01 for my conversation with Brixton-born marketing legend Nadia Kokni 🏆.

🤓
https://t.co/ZoYw3Ylos3

[Luke Hodson @LukeaHodson]

🤓 DROPPING NEXT WEEK 🤓
𝘉𝘢𝘤𝘬2S𝘬𝘰𝘰𝘭, a podcast series decoding youth and culture, will be going live next week! Ft. CMOs, academics, marketing leaders, cultural engineers, futurists and consumers! https://t.co/EfLKM5O9qS

[Luke Hodson @LukeaHodson]

BIG NEWS 🤓 I will soon be dropping 𝘉𝘢𝘤𝘬2𝘴𝘬𝘰𝘰𝘭, a podcast series decoding youth and culture for brand
The podcast will feature academics, industry leaders, cultural engineers and consumers to help unpack Gen-Z's motivations, mindsets, ideologies and sub-cultures.

[Luke Hodson @LukeaHodson]

🚨 https://t.co/IeMB2p8gwH REBOOT! Check the all-new NERDS Collective site, live now on the world wide web 🌍 🤓 🌐

[Luke Hodson @LukeaHodson]

Check out an article I wrote for @Campaignmag, exploring the Gen Z paradox between tolerance and the desire to “cancel”.
#GenZ
https://t.co/ofleL0M6rG

[Luke Hodson @LukeaHodson]

Brands Are The New Bands

Check out my latest piece in @TheDrum, delving into how and why brands have become young people's primary culture and status signifiers.

https://t.co/hypKPctvtW
~
#Semiotics #YouthCulture #CulturalInsight

[Luke Hodson @LukeaHodson]

👀 New Article With @TheDrum Focused On The Future Of Loyalty Programs - Traditional loyalty programs are redundant, it's cultural communities that drive advocacy and cultify brands. Check out my article below for more information 👇🏻
https://t.co/v2VJRg1kxq

[Luke Hodson @LukeaHodson]

Ohhhh shit..... JD Sports Christmas AD just dropped 🎅🏼👟
Congratulations, @NadiaKokni and the @JDSports team, very dope. An all-star lineup, with KANO centre mid, soundtracked with some old-school 140BPM.

https://t.co/PGcpQPRNRY

[Luke Hodson @LukeaHodson]

@CoinbaseSupport @CoinbaseSupport can you help?

[Luke Hodson @LukeaHodson]

@CoinbaseSupport I've transferred money via SEPA and it's been 7 days and hasn't show up in my EUR wallet. Please help

[Luke Hodson @LukeaHodson]

@CoinbaseSupport - I've made £600 SEPA transfer and it hasn't reached my account. Been 6 days

[Luke Hodson @LukeaHodson]

@KLM @LukeaHodson - I would like to make a formal complaint for a 43 hour flight. What's the process for doing this