the "7 levels of X" video concept is DEAD.
it got overused to the point where your viewer sees the title and already knows exactly what's coming
DO NOT WASTE YOUR TIME ON OVERUSED FORMATS
also a BIG mistake i see is taking a proven concept from one niche and slapping it on a completely unrelated business model.
a format that crushes for a fitness creator trying to sell supplements doesn't automatically work for a B2B agency owner.
before you steal a format from another niche ask yourself one question:
"does this format make sense for what i'm trying to sell"
this way you don't end up with some dumb shit like "7 levels of cold email deliverability"