Beth Egan

Associate Professor, Strategist, Author. Dedicated to delivering innovative solutions to complex problems.

Beth Donnelly Egan

[Beth Egan @MadAdProf]

"Who is the ad whiz that came up with that one?" We've all scratched our heads at ads that seemed so bizarre you wonder how they made it on air. @Carmenemmi @morningbrew explores this phenomenon. It was a fun conversation!
#ads #advertising #video
https://t.co/d8ObHY69gV

[Beth Egan @MadAdProf]

Here in my #TEDx talk I address how data sharing is critical to protect #Democracy. Please, watch, share, like, comment.
#TedTalk #data #DataPrivacy #Advertising
https://t.co/ZLl1RmOn4w

[Beth Egan @MadAdProf]

Vote for my session to be selected at SXSW 2024!  I'll be unpacking the story of digital ads and showcasing how they fund diverse creators and the digital economy. Vote by August 20th (vote early, vote often! really) https://t.co/na8hH60Bza

[Beth Egan @MadAdProf]

Do you support the AMERICA Act? Before you answer,
consider the impact.
https://t.co/X49lzZs3Ph
#data #dataprivacy #advertising #bigdata #bigtech

[Newhouse School @NewhouseSU]

.@newhouseADV associate professor @MadAdProf served as a consultant on a report from the Data Catalyst Institute. The research, for the first time, quantified digital advertising’s value to small business advertisers and publishers. #TeamNewhouse

https://t.co/M061GGa1vQ

[Beth Egan @MadAdProf]

https://t.co/oOQGQuff56

[Real Chemistry @RealChemistry_]

Next up at #RealChemSXSW, our client Sally Susman, Chief Corporate Affairs Officer, @pfizer and Author of "Breaking Through," is chatting with @eramshaw, Co-Founder & CEO, @19thnews about the 10 principles that she developed over nearly 4 decades in comms, politics & business.

[Real Chemistry @RealChemistry_]

We’re kicking off our Healthcare Innovation Day with behind-the-scenes perspectives from panelists who have collaborated with their organization to bring development tools, AI, and mixed reality into the operating room. #RealChemSXSW #client

[Beth Egan @MadAdProf]

Success does not equal being anticompetitive. https://t.co/vQtL7sbZhx
#Advertising @ConnectedCoun @Google #DOJ #Digital

[Beth Egan @MadAdProf]

While I don't make a habit of slogging through legal briefs, U.S. v. Google is worth the read. If only to understand how much our legislators don't understand about advertising's role in maintaining a free and open internet. https://t.co/eqndGHwVwH

[Beth Egan @MadAdProf]

How do you describe the difference between first party & zero party data? #Data #advertising #DataAnalytics #thirdpartydata #firstpartydata

[Beth Egan @MadAdProf]

TFW the reporter (@tiffkhsu ) picks just the right quote from your conversation. #superbowl2022 is this weekend. Not sure which team will win the game but there are lots of #advertisers hoping to win your hearts and mind. #thenewyorktimes has a sneak peek.
https://t.co/lLYhARaiXx

[Beth Egan @MadAdProf]

@TheHustle The @TheHustle daily podcast has all the news you need without @mikiebarb's annoying voice.

[Beth Egan @MadAdProf]

Where's Zuck? Facebook's latest campaign try to convince they are out to protect you. With an ad buy mostly on @CNN & @FoxNews who are they really after? I shared my thoughts with @kerrymflynn @Meta #FacebookMeta #PrivacyMatters #dataprivacy #DataScience
https://t.co/OpcJBVAgVK

[The Weiss Center @CuseWeissCenter]

What's the secret sauce to building a successful brand? Join @RealChemistry_ branding masterminds @psimas1
& @HowieChanHowie for an interactive workshop to find out. Monday, Oct. 25 @ 6PM ET. Register ➡️https://t.co/zwo6c9DEBx

cc: @NewhouseSU @SyracuseU

#SocCommDays

[Beth Egan @MadAdProf]

Big thank you to @JimGWeiss and @RealChemistry_ for sharing your wisdom to our our @NewhouseSU students. Take a look at Jim's advice for your #career https://t.co/8Ibn1Ffjym @SocCommSU #SocCommDays #socialcommerce #socialmedia

[Beth Egan @MadAdProf]

@MorningBrew You forgot CarPlay! One of the main reasons I can't leave Apple.

[Beth Egan @MadAdProf]

To all #hiring managers. I implore you to PLEASE take this advice. You torture #entrylevel folks and pay them a pittance anyway. Thank you Emily. #hire #Employment #employer #interview

[Beth Egan @MadAdProf]

Alyssa Milano // COVID Vaccine PSA https://t.co/QsApEELfmD via @YouTube

[Beth Egan @MadAdProf]

Enter Stukent's #TeacherAppreciationWeek Giveaway to win a $1,000 Amazon gift card! See the full list of prizes and entry instructions ➝ https://t.co/kkeW3sXm8U https://t.co/CCREFDDvZW