Top Tweets for #SocCommDays
Thank you @BradHornPR & @kcools12 for inviting our @RealChemistry_ experts into your classroom! #SocCommDays
Big thank you to @JimGWeiss and @RealChemistry_ for sharing your wisdom to our our @NewhouseSU students. Take a look at Jim's advice for your #career https://t.co/8Ibn1Ffjym @SocCommSU #SocCommDays #socialcommerce #socialmedia
Our class visits bring the latest and greatest from the industry right to the @Newhouse classrooms! Today, our @RealChemistry SMEs spoke with PRL students on all things earned media. #SocCommDays
Today, our @RealChemistry integrated intelligence team joined Professor Ortiz's advertising research class to chat all things social listening. #SocCommDays
The Center for Social Commerce brings @RealChemistry_ professionals into the classroom. Today, we visited Prof. Stein's PRL214 class to talk about all things earned media. #SocCommDays
Last week, we welcomed keynote speaker @iamthewawrus, Chief Marketing Officer at @Walmart, to share how America’s largest retailer has leveraged its platform to serve as a force for good, especially during the COVID-19 pandemic. #SocCommDays #SocCommSU
Thanks to all for joining tonight's event with William White, CMO of @Walmart! Follow @SocCommSU for event updates and announcements throughout the semester. #SocCommDays #SocCommSU
How does White think the e-commerce industry will take over brick-and-mortar stores given the number of locations @Walmart has? White answers questions from the audience tackling social corporate responsibility and the company’s newest initiatives. #SocCommDays #SocCommSU
“Walmart has the responsibility to foster systemic change. We want to create a place where everyone feels seen heard and welcomed,” White says. Propelling these efforts, the @Walmart foundation used $100 million to create the Center for Racial Equity. #SocCommDays
White discussed the importance of maintaining openness and transparency in Walmart’s conversations surrounding racial issues. The corporation seems have taken a very ethically sound and methodical approach to combatting racial injustices. #SocCommDays
The Walmart Foundation pledged $100 million to action on racial equity. As a cornerstone of American consumption, it is important that Walmart not only demonstrates #CSR, but follows with appropriate action. (1/2) #SocCommDays
Walmart concluded that it can and should be doing more when it comes to social justice issues. I respect Walmart for being able to identify how it can be better and actually taking actions to improve. Being authentic and transparent is so important. #SocCommDays #PRethics
With a special focus on community, over the summer @Walmart turned their parking lots into drive-in theaters accompanied by special guests. According to White, “it provided a sense of togetherness when people needed it the most.” #SocCommDays
“We know the role Walmart plays in communities goes far beyond giving them things to buy.” White says Walmart wanted to bring people together during a time that was so tough to do so. One strategy was a Walmart Drive In in Walmart parking lots across the country #SocCommDays
"We are going to continue to innovate and chart new territory in social commerice," says White. It is inspiring to hear that a large company like Walmart has such a good balance between conducting business and giving back to people. #SocCommDays #PRethics
Walmart accelerated the launch of their membership program, “Walmart +,” due to the pandemic. The messaging promoting the program had a clear human focus - heavily predicated on families and benefiting communities. Walmart’s corporate #MoralValues shine through. #SocCommDays
“Our ultimate goal is to make our customer’s lives easier. No customer should have to sacrifice cost or convenience. It’s about the right shopping solution at the right time,” says White as he reflects on the launch of Walmart plus. @Walmart #SocCommDays
"Life's most precious gift is time," says White. Walmart launched Walmart+ to help customers save time shopping so that they can spend more time doing the things matter most. Love that Walmart is trying to better customers' lives in unique ways! #SocCommDays #PRethics
“There is not an opportunity to help our customers, but rather a responsibility” - William White, CMO of Walmart, states regarding a company dedicated to helping their customers “live better” #SocCommDays
While discussing corporate responsibilities during the pandemic White states, "We've had to show up in a world where customers expect more." I completely agree that large corporations have the duty to help their consumers in any way they can. #SocCommDays #PRethics
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