Mallory Russell

[Mallory Russell @MalloryARussell]

Not bad for our first guest blogger! @aliciakeys echoes the @WhiteHouse's #sotu call for #JusticeReformNow https://t.co/DvGxE82Qzx

[Change.org @Change]

.@aliciakeys has written a letter to all Americans. Read what she has to say on our blog: https://t.co/9GHW5HMicp

[Knotch @KnotchInc]

On #ProsAndContent today is @MalloryARussell, Head of Content Marketing @Square. Mallory knows great #content doesn’t just generate awareness, but services the entire funnel. Learn how her content strategy services such a wide range of buyers

Listen now! https://t.co/17RzQxcsZ8

[Square @Square]

A quick reminder that nothing matters except this Amal Clooney dress.

[Mallory Russell @MalloryARussell]

@NatGeo was Instagram before it existed. It's how we discovered and traveled. #thinkcontent

[Welcome (Now Optimizely) @WelcomeSW]

.@NatGeo's @jillcress on the power of #storytelling in #content. #ThinkContent

[Welcome (Now Optimizely) @WelcomeSW]

Marketing revolutionary @jillcress on @NatGeo's legacy of #innovation. #contentmarketing #ThinkContent

[Yolande Morris @YolandeMorris]

Telling great stories on all mediums and platforms has made @natgeo the most followed brand on social media #ThinkContent

[Holly Lehr-Hahn @holannlehr]

Our job at content marketers is to create a continuous flow of moments of relevance. #ThinkContent @newscred @framatho

[Welcome (Now Optimizely) @WelcomeSW]

@abbvie's @javiboix1975 top takeaway for #social storytelling and #contentmarketing. #ThinkContent

[Emily Coleman @EmilyFoCo]

"Don't ask a prospect to marry us before they even go on a first date with us." #ThinkContent

[Welcome (Now Optimizely) @WelcomeSW]

.@Furthermore/@Equinox's @LizMiersch on storytelling on social. #ThinkContent

[Angela @ActuallyitsAng]

"75% of content on @Pinterest comes from other businesses".- @eedge @newscred #ThinkContent

[Angela @ActuallyitsAng]

"You have have to look at your business needs and which platform aligns with that."- @eedge @newscred #ThinkContent

[steve reid @wizzimarket]

Content marketing lessons learned from The Infatuation. #ThinkContent @houseofstang @schmooey @newscred

[Kathryn Hawkins @kathrynhawkins]

#ThinkContent fantastic insights from @clayhausmann on using Die Hard as a model for content marketing.

[Mallory Russell @MalloryARussell]

Strategy language isn't how we talk. Use screenwriter's tool kit to bridge the gap between strategy and creative execution #thinkcontent

[Mallory Russell @MalloryARussell]

Provide value now (with unbranded content) to earn the right to sell to them in the future ... so true #thinkcontent

[IVY @IVYconnect]

@sethfarbman from @Spotify "playlists keep users engaged at 5x the rate of those that don't create them" #thinkcontent #data

[Margaret Magnarelli @mmagnarelli]

Lurrrrve that @Spotify used a job ad ("prez of playlists" targeted at Obama) as content marketing--nice one @sethfarbman #ThinkContent