Clay Hausmann

Principal at treatment, CMO @Aktana. Using the screenwriter's methods to evolve marketing. When not watching too much hockey.

[Aktana @aktana_inc]

After a year of #pharma going all-in on digital, what will the rep’s role look like in the #NEXTnormal? If you missed our session at @SummitNext with Ferring’s Haider Alleg and Sanofi’s Jose Maria Guido Avila, watch it here: https://t.co/lIJi5ULeG5

[Aktana @aktana_inc]

We’re certified! We are pleased to announce that Aktana has been Great Place to Work Certified, with our employees reporting a consistently positive experience with their coworkers, their leaders, and their jobs. https://t.co/k9yzNRLVFI #GPTWCertified @GPTW_US

[Aktana @aktana_inc]

We’re back in Philadelphia for the 2019 #VeevaSummit as a platinum sponsor. Stop by the Aktana booth to see a demo and discuss intelligent engagement anytime May 13-15. See where we’ll be this week: https://t.co/nZy5znmUcW

[Aktana @aktana_inc]

Commercial #lifesciences teams are making better decisions, improving collaboration, and leading the evolution of the commercial model with #AI embedded in their daily workflows. This is what #intelligent customer engagement looks like: https://t.co/h50U33c8el

[Aktana @aktana_inc]

Come see @Novartis present with Aktana during #VeevaSummit on 5/14 at 3:30 p.m. Learn best practices around preparing your users, your data, and your entire organization to capitalize on #artificialintelligence and achieve greater impact. https://t.co/U2REIgJbQ4

[Clay Hausmann @clayhausmann]

@TheMissionHQ Thanks @TheMissionHQ, I enjoyed the conversation!

[Mission.org @TheMissionHQ]

What can marketers learn from screenwriters? On this episode of #marketingtrends, @clayhausmann, CMO of Aktana, breaks down the art (and science) of storytelling. Listen now: https://t.co/f3Vr6bIeSP

[Aktana @aktana_inc]

The #lifesciences industry is demanding #AI-driven personalization and connected experiences across channels. How can #pharma adopt a more agile approach to provide more relevant and timely experiences for #HCPs? Join @LillyPad and @Aktana_inc on 2/20: https://t.co/NkhJwiRjIm

[Aktana @aktana_inc]

Join @LillyPad and @Aktana_inc on 2/20 at 2 pm EST to learn how to shift to an #HCP engagement model driven by market changes instead of a cadence defined by the POA cycle. Register now: https://t.co/NkhJwiRjIm #lifesciences #HCPengagement

[Aktana @aktana_inc]

Join @Novartis and @Aktana_inc on 12/4 at 14:00 - 14:30 during EU #VeevaSummit to learn how to drive improvements in marketing and sales alignment, field performance, and #HCP engagement with #decisionsupport. @Veeva_EU #VECMS

[Aktana @aktana_inc]

The most successful use of #AI is when #machinelearning automation combines with human oversight. In #lifesciences brand managers can use this to engage with #HCPs more effectively. Watch to learn more: https://t.co/mxrBDopYLX

[Aktana @aktana_inc]

#AI will transform how #lifesciences organizations operate in the future. 25% of US CEOs surveyed this year said they have already achieved significant returns from their AI investments. Learn more: https://t.co/XivMYBiR0j

[Aktana @aktana_inc]

Aktana is at the @AppExchange Den at @Dreamforce. Stop by to learn how real-time #decisionsupport improves commercial engagement across all channels. See where else we'll be at #DF18: https://t.co/l2q2SthYXm

[Tony scar. @gourdnibler]

So dramatic! Dude from the weather channel bracing for his life, as 2 dudes just stroll past. #HurricaneFlorence

[Clay Hausmann @clayhausmann]

Amen. A master class of film in so many ways.
‘Midnight Run’ at 30: In Praise of the ‘Casablanca’ of Buddy Comedies https://t.co/a4sLBUoItB via @RollingStone

[Aktana @aktana_inc]

@aktana_inc Chief Science Officer Marc Cohen talks about the value of #MachineLearning in #DecisionSupport and the #LifeSciences industry at large in this exclusive interview: https://t.co/nC8ZSgLJl6

[Aktana @aktana_inc]

Aktana Announces New Product Integrations with @Salesforce for the #LifeSciences Industry. Read more: https://t.co/soBR2zWr8O

[Aktana @aktana_inc]

[WEBINAR] Decision support enabled by #artificialintelligence (#AI) has become a vital tool for driving execution from brand strategy in the #lifesciences. Learn best practices on how to maximize sales and marketing adoption over time. https://t.co/fmhoGgQFjK

[Aktana @aktana_inc]

#DecisionSupport has become a vital tool for driving execution from strategy in the #LifeSciences. Successful companies have at least one thing in common – high user engagement. Learn the essentials for maximizing engagement: https://t.co/1A8UXZyuW1 #AI #MachineLearning

[Aktana @aktana_inc]

#datascience team shares Aktana’s approach to optimizing msg sequence to improve HCP email opens w/ #machinelearning in @PMSAnet journal https://t.co/m6LBn4ucc7