Alex West

Built games. Built startups. Now building MegaSynapse, taking founders from idea to revenue faster and smarter. Logs, drops, BTS. #BuildInPublic

[Alex West @MegaSynapseAlex]

@IAmAaronWill https://t.co/YMjoUVHrjB

[Alex West @MegaSynapseAlex]

@upen946 What APIs are you using for distribution?

[Alex West @MegaSynapseAlex]

@PLBompard Custom, Expert Business Advice 24/7

https://t.co/YMjoUVHrjB

[Alex West @MegaSynapseAlex]

*laughs*

[Alex West @MegaSynapseAlex]

@heyblake This is what I'm working on:

https://t.co/YMjoUVHrjB

[Alex West @MegaSynapseAlex]

@Varticoo Howdy!

[Alex West @MegaSynapseAlex]

@ibraheemmsaady @DanKulkov This is the way.

[Alex West @MegaSynapseAlex]

@upen946 More often than not the product is the problem.

But it is true that marketing can be the problem.

[Alex West @MegaSynapseAlex]

First sale - one of the best moments in a new startup!

[Alex West @MegaSynapseAlex]

@s_chiriac Go from idea to customers. Fast.

https://t.co/7L74UM7msD

[Alex West @MegaSynapseAlex]

@upen946 https://t.co/7L74UM7msD

[Alex West @MegaSynapseAlex]

Stop letting branding paralyze your startup.
Reduce decision-makers to 2-3 maximum.
Use objective scoring criteria.
Accept 80% solutions.
Keep moving forward.
Your logo won't make or break you.
Your speed to market will.
What's your biggest branding bottleneck?

[Alex West @MegaSynapseAlex]

The scoring trick that ends naming fights
Two founders arguing over brand names.
One loves "Option A" - sounds premium.
Other prefers "Option B" - more memorable.
Debate could last hours...
Instead, we scored each on three metrics.

[Alex West @MegaSynapseAlex]

This isn't a one-time success.
I've used this exact process twice.
Identical six-hour timelines.
Same quality outcomes.
The framework is repeatable and scalable.