Mike Harrigan

I'm an ex Web Developer sharing secrets on how to start and grow a profitable Digital Agency.

Built an agency from 0-$50k MMR in 12 mo.

Founder @core_vital

[Mike Harrigan @MikeDHarrigan]

Being an "Ex-Developer" is more of a mindset shift. Web dev is a valuable skill I have but it doesn’t define who I am. In fact I still take on dev projects. Since exiting my last agency I now focus on helping smaller agencies start-up and grow.

[Mike Harrigan @MikeDHarrigan]

Track Your CAC https://t.co/EXjNqYtnMo

[Mike Harrigan @MikeDHarrigan]

What's your golden domino?

The one move that sets everything else in motion.

[Mike Harrigan @MikeDHarrigan]

@pootlepress Add:
- Underscores
- Sage @rootswp
- GeneratePress @GeneratePress

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

99% of people make these 5 crucial copywriting mistakes:

[Mike Harrigan @MikeDHarrigan]

@danpdev Yes

[Mike Harrigan @MikeDHarrigan]

@danpdev @blogVault It has a restore built in but I typically create a staging site in blogvault then migrate with @wpmigratedbpro.

[Mike Harrigan @MikeDHarrigan]

You can’t change yesterday’s newspaper. 📰

Spend your time working on tomorrow’s headlines.

[Mike Harrigan @MikeDHarrigan]

@danpdev I totally agree. The concept of headless is cool but I haven’t found a real use case for it.

[Mike Harrigan @MikeDHarrigan]

Building a website is easier than ever before with platforms like WordPress. You have several options for building a WordPress website. In this thread, we'll cover the 5 ways to build a WordPress website and their pros and cons.

[Rob Lennon 🗯 | AI Whisperer @thatroblennon]

10 AI tools that you should be using right now.

Like, really.

This is what I actually use for my business. 👇

[Mike Harrigan @MikeDHarrigan]

@charafmrah ChatGPT, write me a regex expression…

[Mike Harrigan @MikeDHarrigan]

@UpTheIrons1978 @wpmigratedbpro all day everyday.

[Mike Harrigan @MikeDHarrigan]

5) Invoice on value not time.

This agency has very talented and senior staff, projects get done quick.

They would invoice exact time worked for the sake of "honesty".

The fact turnarounds are quick is due to experience.

This incentivized the staff to work slower.

[Mike Harrigan @MikeDHarrigan]

I started working with a digital agency with over 300 accounts.

And they are struggling to keep busy.

This was my advice to them: 🧵👇

[Mike Harrigan @MikeDHarrigan]

4) Shut the eff up.

As an owner you work for everyone, including your staff. Your job is to empower and support, not boss people around.

Listen twice as much as you speak.

[Mike Harrigan @MikeDHarrigan]

As a buyer I would deduct that from their SDE and base my offer on the new much smaller number.

Moral of the story:

Pay yourself & pay taxes.

[Mike Harrigan @MikeDHarrigan]

Thinking about selling your agency?

🛑 Stop doing this right now!

Using your business account as your personal piggy bank.

A.K.A. Commingling funds

🧵👇

[Mike Harrigan @MikeDHarrigan]

But, buying a bunch of stuff on the company credit card or paying your personal utility bills and calling it income is not only hard to prove it's tax evasion.