How to destroy a beloved brand.
Step 1: Put a soulless, data-driven consultant who has never even seen a basketball court or a running track up close in charge.
Step 2: He goes direct! And increase profits while destroying the retail distribution system and betraying a multitude of 20-year-long partnerships.
Step 3: Motivated and innovative competitors like On Running and Hoka rush to fill the distribution gap Nike left by abandoning its trusted partners.
Step 4: Not satisfied, he fires all the stupid creative people who can't prove any of their ideas work with hard data. What could they possibly know?
Step 5: Celebrate when milking the brand for every last cent works for about 18 months, even though the data quickly show a disaster is looming.
Step 6: OMG? Wut?
Step 7: Fire the old CEO and bring in a new one who's been with the brand since day one. He tries his best, but just too much damage was done.
Step 8: Get delisted... Go down in history as the greatest example of data-driven idiots destroying one of the most successful creative brands of all time.
The end.
I don’t think the average American realizes how short black men live. A black man living in West Virginia life expectancy is 61. In South Carolina, Alabama, and Mississippi it’s 66. A majority of black men don’t live long enough to collect full social security benefits.
the study is actually much worse. 1712 former NFL players died between 2008 and 2021. 338 donated their brains for postmortem examination. of the 338, 315 had CTE. that is 93.2%.
New research from North Carolina finds body-worn cameras reduced black incarceration rates by 10.5%. When prosecutors see what actually happened instead of relying solely on police reports, racial disparities in convictions and sentencing shrink, explains Cato’s @jeffreyamiron.
https://t.co/g3MJoTJZfc
Per ESPN, Duke is the first school to win the ACC football, men’s & women’s basketball championships in the same school year.
Leadership matters. Here’s the woman behind it all. Duke AD Nina King.
Back to international reporting from the edge of Sudan’s catastrophic war.
Staggered by the size of this disaster. Humanitarians say more than 21 million people, 41 percent of Sudan’s population need food…that in some areas, including Darfur, the desperation is so acute, children are already dying from hunger.
We document the stories of survivors who’ve fled for their lives and also compassion tonight, in an interview with @IAmAmnaNawaz on PBS @NewsHour in 6pm ET hour.
The Las Vegas Aces were bought by Raiders owner Mark Davis for $2M in 2021.
Four years, three WNBA Finals titles, a $40M practice facility, and four A'ja Wilson MVPs later, the Aces are worth over $300M.
The Aces are big business.
10 YEARS SOBER 🙏🏾 I would’ve never imagined being here today after hitting rock bottom checking into rehab the night before the 2015 postseason. Early in my career, alcohol was a coping mechanism after losing my dad and navigating life’s ups and downs. Having the courage to tell somebody about my addiction changed my life. My thoughts go out to anyone facing their own journey. Just know you’re not alone and asking for help makes all the difference. Thank you to everyone who supported me along the way.
Getting in shape & being healthy >
Minding your business >
Doing charity work >
Putting out better music than anyone talking shit about you >