HoYoverse and MoreYellow teamed up for Zenless Zone Zeroโs Chapter 1.4 update! Our focus? Showcasing Miyabi beyond her gameplay by collaborating with cosplayers, animators, and artists. The campaign was a hitโwe surpassed our viewership goal by nearly 3x, and creators loved their work so much they shared extra content on their own.
Huge thanks to HoYoverse and all the amazing creators!
#zenlesszonezero #HoYoverse #Miyabi #GamingMarketing #InfluencerMarketing #influencers
Connecting Cozy Gamers with @netflix Gamesโ Monument Valley 3.ย โโจ
For the third installment of the beloved puzzle series Monument Valley, Netflix Games teamed up with MoreYellow to reach players most likely to embrace the game. Rather than taking the traditional route of a talking head explaining gameplay toward the new mobile title, Monument Valley 3 was introduced to the cozy gaming community on Instagram and TikTok.ย
These native creator uploads, backed by media, drove tens of millions of viewsโengaging audiences without feeling like just another disruptive or over-the-top ad that theyโd quickly tune out or swipe past.
#InfluencerMarketing #Netflix #cozygames
Looking to dramatically increase your marketing ROI? Our winning formula combines data-driven paid media strategies with premium content from our hand-picked creator network. Stop wondering 'what if' and start seeing results.
Why do our clients' paid campaigns consistently outperform industry standards?
Simple: We don't guess what works. We prove it first.
Our process:
1. Launch organic content on creators' channels
2. Identify top-performing pieces
3. Amplify winners through paid campaigns
4. Mix in strategic branded content
Result? Data-driven decisions that deliver real ROI.
Reach out to our team to discuss new ways MoreYellow can work with your brand utilizing creators and media in unique programs.
Gamers Care About More Than Gameplay: An important aspect of any gaming campaign will always be showcasing how fun the gameplay of a title is. But, beyond that, creative content provides the opportunity for them to dive deeper into the world of the game.
A perfect example of a creator showcasing their many fandoms is Freshy Kanal. With their own unique and original rap battles, Freshy has covered hordes of popular and up and coming properties within the geek and pop culture spaces. Recently, Freshy worked alongside Genshin Impactโs team to pit two series favorites against each other in promotion of the title and to help give new players a jump on progressing with their character.
If youโd like to find ways for your brand to work not just with gamers but this creative gaming adjacent community, please reach out to our team.
#gaming #gaminginfluencers #gamingcreators
๐ After the latest Call of Duty drop, views skyrocketed! ๐ With the next release coming up, weโre expecting another big surge. Get ready for more epic content! ๐ฅ
#CallOfDuty#COD#NextRelease
https://t.co/Z40CPhCCdy
This week's #1 Top 5 Clips of the Week, hosted by @ZexyZek, features an electrifying moment from YUMYUM.
Brace yourselves as he puts his body on the line in @GorillaTagVR, where getting tagged means getting tased in real life! ๐ฑโก๏ธ
The #2 spot in our Top 5 Clips of the Week, hosted by @ZexyZek, goes to the adventurous @WPEGaming! ๐
Watch as he and his buddy dive into the depths of @Subnautica and stumble upon a jaw-dropping surprise! ๐ฑ๐ฆ
Don't miss this epic moment! ๐
Coming in at an epic #3 in our Top 5 Clips of the Week, hosted by @ZexyZek, we're diving back into the vibrant world of @Minecraft! ๐
This week, the incredibly talented @Failwhip has blown us away with his jaw-dropping build. You won't want to miss this masterpiece!
For our Top 5 Creator Clips of the Week, we have @Smequle coming in at the #4 spot with an awe-inspiring Golden LeBron mod for NBA 2K24. This dazzling mod is a must-see for any basketball fan! ๐โจ
Get ready for MoreYellow's top 5 clips of the week! ๐ฅ
We're starting off with an unforgettable moment as
@DMND_MAMBA surprises his little brother with the ultimate dream gaming setup. You won't want to miss this heartwarming clipโwatch it now! ๐ฅ๐คฏ
๐ค Universal Music, TikTok reunite
๐ Artist-centric tools introduced
๐ก Enhanced AI safeguards to protect artists
Music on TikTok amplifies engagement and can be a crucial part of a campaign's success.
https://t.co/eDbogUZDrf
Amazon ad revenue soars, hits $11.8B ๐
"Fallout" series gets 65M views in 16 days ๐บ
MrBeast's $5M show is the largest single prize ever ๐ฐ
AWS grows 17%, bolstered by AI innovations ๐ก
https://t.co/ORFNtRufgP
We're thrilled to welcome the king of screams and laughs, @Wackawackamun, to our exclusive roster! ๐ฅณ
Whether he's surviving spine-chilling horror games๐ฎ๐ปor making us crack up ๐, his unique charm and thrilling gameplay never fail to entertain.
Welcome to the team, Wackawackamun! ๐๐
X to redefine home entertainment with TV app ๐บ
AI-Driven Video Categories ๐ง
Seamless Cross-Device Streaming ๐
Ad-Free Launch, Monetization Next ๐ฐ
From the small screen to the big screen X is changing everything. Soon weโll bring real-time, engaging content to your smart TVs with the X TV App. This will be your go-to companion for a high-quality, immersive entertainment experience on a larger screen. Weโre still building it but here's a sneak peak of what you can expect:
-- Trending Video Algorithm: Stay updated with tailored popular content.
-- AI-Powered Topics: Organize videos by subject for a personalized experience. Seamless
-- Cross-Device Experience: Start watching on your phone, continue on your TV.
-- Enhanced Video Search: Find content faster with our improved video search.
-- Effortless Casting: Enjoy your favorite videos on the big screen with simple casting from your mobile devices.
- Wide Availability: Coming soon to most smart TVs.
We'll keep you updated. And of course please share your ideas. We build X for our community!!
Now that Biden has signed the TikTok โbanโ bill into law, who do you think is most likely to purchase it?
ByteDance has 12 months to sell the platform.
Twitch to soon roll our its Discovery feed ๐
TikTok-style, two-part feed ๐บ
Designed to boost clips, stream discovery ๐
No pre-roll, instant watching ๐ฌ
https://t.co/DJbiQbFmQQ