67% vs 18%.
Same app, two cohorts. The difference wasn't the product โ it was whether I sat down with the user myself.
Twelve people isn't data. But it was the only explanation left standing.
There is a specific kind of lightness in knowing exactly what you own. This is my actual wardrobe inside Vitrina. A clean, quiet grid on my phone. You see what you have, you notice what's missing, and you just feel in control. (Live on iOS).
If your eye doesn't catch an item in the first few seconds of opening the wardrobe โ for your morning brain it might as well not be there.
~70% of clothes in surveyed wardrobes go largely unworn.
Honest question: how many items in your closet could you list right now from memory?
Why some jeans fade into clean white streaks and others just go dull. It's not the wash โ it's how the indigo was dyed. Rope-dye coats only the outer fiber; the core stays white. Wear it, and the white shows through
@yimikaaaa Thatโs a classic struggle. Studies show we ignore about 80% of our wardrobe, creating constant "visual noise."
Iโm building vitrina app to fix this for myself and othersโit uses AI to find new outfits in what you already own. Feel free to check it out!
The magic of Vitrina is how it declutters your mind, not just your closet. ๐ฑ
Itโs more than a digital wardrobeโitโs a tool to free up mental space. Seeing your week laid out in the calendar makes waking up so much smoother.
Testing the "Summer Breathe" set today. The flow is feeling perfect. ๐ค๐ค
#DigitalWardrobe #BuildInPublic #VitrinaApp
We have apps for every asset class โ except the one hanging in our closets.
Mint for spending. Robinhood for stocks. The closet โ thousands of dollars sitting there, most of it rarely touched โ has nothing.
That's the gap Vitrina is trying to close.
Building Vitrina in public. From 0 to on-device AI stylist for your wardrobe.
iOS app live now.
Premise: 70-80% of your closet is dead capital because you can't see it as a system. Not a fashion problem โ an organization problem.
Imagine you could undo mistakes in Git with a simple keyboard shortcut. @gittower lets you do exactly that: Undo with CMD Z. Read more about the new Tower 4 here: https://t.co/M1siNkKSl3